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Krista Wiltbank, MBA, MA

Krista Wiltbank, MBA, MA

Digital Media Consultant

Nemours

Greater Philadelphia Area

I am passionate about digital marketing (email/social media/content marketing) and the connection it can build between people and the brands they like and trust. That connection brings more than sales, it also brings customer insights that traditional market research can't, an opportunity for extraordinary customer service, a...

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Nemours

Digital Media Consultant

• Write non-medical web copy, including physician profiles, hospital support services, patient stories, and primary care office information
• Created, manage and maintain award-winning Find a Doctor online physician directory on Nemours.org
• Claim all Nemours health system locations (hospitals, primary care pediatrician offices, specialty pediatric care clinics) across four states with Google MyBusiness, including set up, and maintenance of Google+ pages for each.
• Responsible for all aspects of production of electronic newsletters: coding, testing, maintaining distribution lists, and ensuring mobile-first design.
• Managed Facebook presence for the Center for Sports Medicine at the Nemours/Alfred I. duPont
Hospital for Children, including writing posts, promoting events, and maintaining editorial calendar
• Managed and maintained content for Nemours.org and NemoursNet intranet websites.
• Developed content for, launched, promoted and maintained intranet and corresponding calendar.
• Performed Quality Assurance checks on individual web pages prior to publishing, including leading
QA effort prior to launch of redesigned Nemours.org
• Created monthly electronic newsletter, including maintenance of distribution list
• Wrote website content for MakingKidsHealthy.org (now defunct)
• Created and promoted podcast series

How to Create and Run an Instagram Ad Campaign, According to Instagram

Instagram's the fastest growing social media platform in the world; Businesses on Instagram are seeing higher engagement than on Facebook; Organic reach is actually increasing on Instag

How create and run instagram ad campaign according instagram?utm content=buffer9aa2c&utm medium=social&utm source=linkedin