Office of the Attorney General of the State of New York
Legal Extern, Charities Bureau
September 2013 — Present
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Global integrated marketing services and innovation consultant with experience in B2B and B2C marketing; specializing in digital media, brand management, and innovation strategy.
One of 20 Associates chosen from 1000+ applicants for 12-month rotational training program providing industry experience in Account Management, Strategic Planning, Digital Strategy, and Consulting for global clients.
Supported Business & Legal Affairs team in negotiation and renewal of retransmission consent contracts with international and regional television networks to diversify Verizon FiOs’ content portfolio. Developed and presented competitive audits of Hispanic and International television programming to guide strategic partnership agreements.
Assisted with the daily operations and public relations of the T. Howard Foundation, a 501(c)(3) non-profit organization dedicated to increasing diversity in the multimedia and entertainment industry. Managed the internship application process of 1000+ students and supported organizational outreach to board members and industry partners under the direction of senior level executives.
Collaborated with a team to develop multi-platform marketing campaigns for Showtime television series Dexter and United States of Tara. Assisted with the launch of Twitter and Facebook social media profiles to increase and diversify audience base and enhance distribution sales for the Smithsonian Channel. Researched and distributed weekly debriefs of entertainment and media industry news regarding network competitors and the digital technology transition.
(Time Warner STARS Intern)
Compiled in-depth competitive market research projects to increase company revenue and advertising sales. Utilized web publishing software to revise and update Crime Library website. Strategized methods to implement revenue projects and expand viewership following the company’s rebranding.
Assisted with updating company blog and arts organization website with current and innovative coverage of Washington D.C. performing arts community. Conducted PR/media planning and community outreach for upcoming programs and events
Developed recommendations for website redesign and navigation best-practices for research library website. Responsible for system reconciliation of material and equipment inventory. Organized and catalogued manuscripts and journals to assist with library renovation.