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Kianta Key

Kianta Key

Health Communications & Digital Marketing Specialist

Danya International

Integrated Marketing Strategist


Danya International

Health Communications & Digital Marketing Specialist

- Serve on special internal teams to identify, research and best use innovative digital and social media tools and techniques.
- Develop, implement, and evaluate digital health communication strategies for the National Partnerships Team/Division of HIV/AIDS Prevention.
- Provide conference strategy and support to push national HIV testing campaigns and cobranding opportunities for organizations and potential partners.

Career medium 05
Career medium 02

The Cravings Truck

Co-Owner and Founder

- Co-Owner of The Cravings Truck, one of Tallahassee's first mobile gourmet food trucks (infamous Red Velvet Waffle)
- Use HootSuite, Facebook Insights and Google Analytics to track correlation of tweets/posts about routes/location and visits to the website
- Accumulated 3,500 followers on Twitter in a year by participating in trending topics, responding to complaints and asking followers what waffle flavors they'd like to see on the menu
- You haven't lived until you've cleaned out a deep fryer


Silver Airways

Marketing and Communications Specialist

- Created web content for social media channels, email marketing efforts and
- Managed day-to-day social media efforts by providing content and responding promptly to customer feedback.
- Partnered with sales and revenue management for fare promotions, trade shows and corporate events.
- Served as the project manager and contributor for the company's in-flight magazine, Silver Skies.

Career medium 03
Career medium 02


Social Media Specialist

- Trained sales staff on finding qualifying leads through social media
- Developed a "College Behavior Trend Database" by coordinating and executing online surveys, focus groups at partner colleges/universities
- Created an integrated marketing strategy focusing on recruitment, retention and collaboration. Introduced tools like Instagram, Pinterest, Tumblr and MailChimp to meet strategy objectives
- Facilitated weekly social media workshops to inform team of all social media projects, updates and weekly objectives


The John G. Riley Center & Museum

Social Marketing Resident

- Designed promotional material in anticipation of upcoming occasions and special engagements
- Organized and execute several community and/or fundraising events; capture enticing images to include in media releases, company website and social media pages
- Delivered the organization’s mission statement and core values to the media and the general public verbally and also using written material
- Designed and distributed a monthly e-newsletter; social media training for staff

Career medium 05
Career medium 05

Florida A&M University

Health Communications Specialist

- Developed communication strategies, local strategic partnerships for health promotion and prevention
- Created campus-wide campaigns for health issues affecting FAMU students that includes producing promotional and media materials
- Produced radio advertisements, designed posters and brochures for various health promotion campaigns


Black Enterprise Magazine

College Marketing Representative

- Set up a table in high traffic areas around campus to formally introduce myself to the campus as the Black Enterprise College Representative
- Attended on-campus events to sign students up to receive Black Enterprise newsletters and interest them in buying a subscription
- Created “The Associates,” a street team dedicated to exposing the Black Enterprise brand and hosting financial awareness seminars

Career medium 04
Career medium 04


Corporate Communications Intern

- Assisted with the production of the VISIT FLORIDA Annual Report and Tourism Wire
- Assisted in the coordination of corporate communication activities that included writing releases, contributing to corporate publications and conducting research
- Used the Cision database to create media lists when applicable


Florida State University

MS, Integrated Marketing Communication

Florida Agricultural and Mechanical University

BS, Public Relations