Amnet UK - The Aegis trading desk
May 2013 — Present
End-to-end display/video/mobile campaign management including:
- Liaising with Client Services, Data Partnership, PPC departments to build holistic strategy proposals for prospective activities that drive value and efficiencies in media buying by leveraging a diverse range of 1st/3rd party audience data, PMPs and search-to-display options as tailoring various retargeting solutions.
- Strategy briefing and campaign activation.
- Effectively and efficiently deliver and optimise campaign performance on a number of DSPs including DBM, Turn, MediaMath, Adap.tv, TubeMogul, Videology.
- Managing media buying plans using Adazzle.
- Liaising with client services department to provide post-campaign analysis, insights and recommendation to build engaging and robust relationship with the clients.
- Developing an automated campaign performance database leveraging DBM/DFA API.
Company Website: http://www.amnetgroup.com/
Group Website: http://www.aegismedia.com/