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Keith McCord

Keith McCord

Art Director

GNP Branded Gear

Art Director at GNP Specialties, Inc.

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GNP Branded Gear

Art Director

As the Art Director for a premier promotional products distributor, I have developed a keen eye for logo detail, printing techniques, & proofing. I am also responsible for maintaining the GNP Brand through self-promotion, including catalogs & mailings, apparel & giveaways, and all other printed material. I have developed a system of archiving past work in order to reference artwork that has been used previously for new orders.

My goals include developing my own fonts as well as delving more into the creative aspects of design, especially logo creation

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Career

GNP Specialties, Inc.

Graphic Designer

Community Arts Partnership

Design Intern

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Maryland Institute College of Art

Orientation Coordinator

As the inaugural student to serve in the newly created Orientation Coordinator position, it was my responsibility to oversee the New Student Orientation process from start to finish. Working with the Director & Assistant Director of Student Affairs, I created an advertising campaign to spark interest for applicants for the Orientation Leader position. We had a record number of applicants, whom I aided in interviewing & hiring. In preparation for the incoming students, I was responsible for running Orientation Leader training. I was additionally responsible for coordinating all the programs that occurred during Orientation, all while serving as an Orientation Leader for my own group of new students. I completed Fall Orientation and met with the other Staff members to evaluate the process and to see how we could improve it for next year. I was also asked to serve as one of the few Spring Orientation Leaders who welcome the mid-year transfer & exchange students.

Career

The Maryland Institute College of Art

Bachelor of Fine Arts, Graphic Design

Walt Whitman High School

Regents, Honors, Arts