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Katie Young, MBA

Katie Young, MBA

Associate Director, Marketing, Haskayne School of Business

University of Calgary

Calgary, Canada Area, ca

With a background in marketing, communications and market research I bring an understanding of marketing initiatives and their strategic purposes.

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University of Calgary

Associate Director, Marketing, Haskayne School of Business

• Development of marketing strategic plan and implementation of strategies that provide strong, consistent positioning
• Lead and implementation of a broad range of marketing and advertising campaigns, publications, social media and website initiatives
• Act as a brand champion to lead the implementation and use of brand guidelines and graphic standards
• Lead execution of a comprehensive website plan and strategy to redesign and incorporate best practices which includes technical platform, analytics, site architecture, content management, and user experience
• Development of a social media strategy that integrates marketing strategies and tactics, and leverages content across multiple platforms
• Establish goals and objectives for the marketing team, as well as development and management of budgets and financial reporting

Interested in Marketing? Come join the University of Calgary.

The Marketing Team within University Relations is currently seeking a Full-time Limited Term M arketing Strategist for approximately 18 months. The Marketing Strategist creates and implements successful marketing strategies, campaigns and programs...

5560224 marketing strategist marketing university relations