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Katie VanLangen

Katie VanLangen

Strategic Partnerships Consultant

Independent Consultant

New York, NY

Strategic Partnerships Consultant at Independent Consultant

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Independent Consultant

Strategic Partnerships Consultant

• Building partnerships that impact social change
• Leverage the passion and mission of nonprofits with the resources and strengths of corporations to create integrated programs
• Work with nonprofits to build the internal infrastructure to support partnerships, and develop partnership strategy
• Work with corporations and individuals to identify nonprofit partners, develop and execute CSR and social programs, and support the bottom line
• Prior partnership experience // financial services, apparel, travel, alcoholic beverages, sports and entertainment
• Areas of expertise // veteran and military services, education, community building and organizing, health, employment and financial literacy

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Career
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Iraq and Afghanistan Veterans of America

Director of Strategic Partnerships

• Established and grew the Strategic Partnerships department into a critical revenue generating pillar of the
organization
• Managed relationships, built networks, and established partnerships that led to over $5 million in program support and in-kind contributions
• Developed and led multi-year national partnership with jcpenney to provide over $2 million in apparel to help veterans transition back to civilian life
• Conducted national qualitative and quantitative research to better understand the constituent and donor audiences, which led to the development of the first exclusive social network for veterans
• Conceived and launched The Rucksack (www.therucksack.org), a transformative online tool that seamlessly allows corporations and individuals to provide in-kind support and resources to veterans
• Proactively pursued and developed relationships with Fortune 500 companies, including Citi, Google, HBO, Microsoft, MillerCoors, Southwest, and more

Career

NYC Department of Education

Senior Marketing Manager

Office of Teacher Recruitment and Quality
• Led the development and launch of re-branding and advertising campaign featuring the “I Teach NYC” tag
• Developed the Office of Teacher Recruitment’s social media plan and strategy, including building an online
presence for the NYC Department of Education on Facebook, Twitter, LinkedIn and more
• Facilitated focus group research with both current and potential teachers to better understand critical issues
and core motivations around becoming a teacher
• Organized and executed outreach around 30 career fairs throughout all NYC boroughs
• Led the annual New Teacher Welcome Day at Lincoln Center for over 3,000 new NYC public school
teachers

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The Advertising Council

Campaign Director

• Directed multiple campaigns for non-profit and government sponsors including: American Heart Association,
Girl Scouts of the USA, and Library of Congress
• Supervised the Effie-winning, national High School Dropout Prevention campaign for the US Army, garnering
over $400 million in donated media
• Co-creator of award-winning in-school marketing program fostering high school dropout prevention,
reaching 18% of all middle school students
• Directed the relationship and communication between advertising agencies, non-profit and government
clients, and internal departments

Career

New York University

MPA, Public and Non-Profit Management

New York University - Leonard N. Stern School of Business

BS, Marketing, Management, Journalism