Druid City Brewing Company
Strategic Communications Intern
May 2013 — Present
- Implementing a grass roots, guerrilla marketing campaign based off survey work, observational research and consumer insights testing
- Establishing a media kit consisting of a main news release, news feature, fact sheets, visual elements, personnel biographies, and key company literature.
- Writing press releases and promotional material, assisting in media outreach and developing a media and consumer contact list through CRM databases.