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Kathryn Utter

Kathryn Utter

Jr. Content Marketing Manager

PurePharma

Chicago, IL

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Epsilon Nu Tau Fraternity, Inc.

Chief Operating Officer

•Manages communication of fraternity including weekly agendas, chapter and executive meetings, and event coordination
•Manages three chair positions: Professional, New Member Education, and Secretary
•Responsible for maintaining the fraternities informational database
•Oversees fundraising activities

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Career

Blackhawk Consulting Group

Internet Marketing Intern

Roesch Library at the University of Dayton

Marketing and Events Intern

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Edutopia - The George Lucas Educational Foundation

Social Media Intern

•Monitors Edutopia’s presence on Facebook, Twitter, Pinterest, Youtube, Instagram, and Google+ and provides support based on daily findings.
•Facebook Engagement Project: utilized Facebook and Google analytics to determine the correlation between posts that drive engagement vs. traffic to the Edutopia.com website
• Edutopia-sponsored event at ISTE conference: crafted strategy and content for promoting attendance and awareness of the event on Facebook, Twitter, and Google+
•Department lead for creating content and interacting with followers on Instagram
•Creates new Pinterest boards of Edutopia content and endorsed content based on the theme of the week

Career

Blackhawk Consulting Group

Digital Marketing Intern

•Edits current website content and develops future content
•Researched and consulted on creating an ezine
•Advises on social media for brand awareness ie.Twitter, LinkedIn, Facebook
•10 hours of training on SBI Website Development

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Career
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Roesch Library at the University of Dayton

Marketing and Events Intern

•Post and analyze daily social media for the library including developing Roesch’s presence on Pinterest and Instagram
•Films and edits promotional videos for library events
•Authored a marketing brochure targeted at undergraduate students to encourage the use of the library and its resources
•Identify target audiences for upcoming events and schedules the events on local event calendars
•Serve on the library’s Marketing and Outreach Team monthly
•Created Instagram and Pinterest profiles for the library to better interact with students and other influences in the industry

Career

UD Stander Symposium

Marketing Intern

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University of Dayton

Stander Symposium Marketing Intern

•Managed social media to promote and educate students on Stander Symposium
•Increased following by 25%
local event calendars
•Organized marketing plans for a team of 8 students

Career

University of Dayton

Bachelor of Science (BS), Marketing, Entrepreneurship

Neuqua Valley High School