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Consumer Sales Manager, Brazil


Top sales and marketing executive at TomTom. Country Sales Manager, Brazil



Consumer Sales Manager, Brazil

Responsible for leading the development and implementation of all marketing programs and strategic sales activities. Also in command of ensuring that the company and its customer goals are aligned and met.

• Performs sales activities on major accounts and negotiates sales price and discounts
• Manages personnel and develops sales and sales support staff.
• Reviews progress of sales roles throughout the company.
• Accurately forecasts annual, quarterly and monthly revenue streams.
• Develops specific plans to ensure revenue growth in all company’s products.
• Provides quarterly results assessments of sales staff’s productivity.
• Coordinates proper company resources to ensure efficient and stable sales results.
• Formulates all sales policies, practices and procedures.
• Collaborates with LATAM Sales Director to develop sales strategies to improve market share in all product lines through all Latin America
• Educate sales team by establishing programs/seminars in the areas of new account sales and growth, sales
• Manages and controls budgets for sales promotion and trade marketing expenses.
• Ensures the implementation about marketing strategy, and manages the relation with local PR agency

Relevant achievement; Establish nationwide distribution channel in Brazil.

Career medium 03
Career medium 05


Business Unit Manager

Full responsibility for assigned business unit, including profitability, product management, budgeting and business unit operations.

• Senior sales manager in charge of all sales activities, departments and personnel involved in Sales and Marketing for the Company.
• Provides leadership to the day-to-day operations of the sales department, while maintaining focus on the company’s strategic goals.
• Analyze sales statistics to determine business growth potential.
• Establishes performance goals for all sales department employees, and monitors performance on a continual basis.
• Oversees all hiring, training and firing of personnel involved in Sales and Marketing.
• Participates with the Senior Staff, in the development of the Strategic Marketing Plan for the Company.
• Directs department to achieve objectives established in the Company’s Strategic Plan.
• Develops and improves business relations with all customers of the Company.
• Seeks out and targets new customers and new sales opportunities, initiates action plan to approach and secure new business for the Company.

Relevant achievement; NDrive’s 29% volume market share (January 2011; GFK report)


Samsung Electronics

Key Account Manager - Portugal Telecom and The Phone House

Responsible for focusing on sales achievement in Portugal Telecom Group and The Phone House in the Telecom Portuguese market, build up the relation with this two key accounts, enhance the local activities, improve the in-country presence & awareness of Samsung mobile business. Increasing the in-house share of Samsung mobile phones across all accounts business areas.

• Establishes performance goals for all sales department employees, and monitors performance on a continual basis.
• Maintaining Carrier/Retailer relationship & communication chain.
• Achieve country wise sales targets (both sell through and sell out) for both accounts.
• Optimize available resources to further expand the mobile business.
• Initiate, plan & execute sales and marketing programs.
• Setting up monthly Sales/Marketing promotions and budget, closely monitoring the progress and set up remedial action / campaigns if necessary.
• Accurately forecasts quarterly, monthly and weekly revenue streams.

Relevant achievement; TMN in-house leadership (August - December 2009; GFK report)

Career medium 05
Career medium 06


Retail Channel Sales Manager

Hired by MDevices, the Portuguese distributor of HTC, worked exclusively for HTC in Portugal. Responsible for the selling of broad scope of HTC products, and the sales financial results in all retail accounts.

Relevant achievement; HTC’s 15% volume market share in Sim Free market (Year 2008 - GFK report)


Brightpoint Inc.

Key Account Manager

Responsible for management of the key company’s account in Mass Merchandisers and Telecom Specialist (FNAC, Worten, Rádio Popular, Auchan, Média Markt, The Phone House and Ensitel). Aligned with company strategy for revenues and earnings, with the main objective to become the most relevant telecom distributor in the Portuguese market.

Relevant achievement; 1Million Euro Turnover in December 2007

Career medium 04

Avenir Telecom

Key Account

Responsible for management of the key company’s account in Mass Merchandisers and Telecom Specialist. Aligned with company strategy for revenues and earnings.

Instituto Português de Administração e Marketing - Matosinhos

Degree, Marketing Management

Instituto Superior de Engenharia do Porto

Bachelor, Civil Engeniering