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Julia Gilfillan

Julia Gilfillan

Vice President, Consumer Marketing

Levo

Brooklyn, NY

I have a passion for products that solve unique problems and over 15 years experience helping brands that build those products grow.

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Levo

Vice President, Member Development

At Levo I get to marry my passion for scaling the reach of great products with a cause I love - helping people figure out the first years of their career.

Ask Me About...
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Marketing Strategy

Digital, mobile and content marketing

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Having Two Kids Under Two

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Campaign and Program Development

Social, cross-platform, influencer, brand ambassador and more

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Product Marketing

I love growing brands and products

Customer Relationship Management

Email, social, push notifications, direct mail, and loyalty programs

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Marketing Channel Management

Email, Social, SEO, SEM, Retargeting, Partnerships

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Analytics and Insights

web analytics, data mining, data visualization, customer research and interviews

Testing and Optimization

E-commerce, media, desktop and mobile

You don't get into something to test the waters, you go into things to make waves.
Member Dev Team
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Member Dev Team
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I'm a Four Quadrant

Thinking Talents helped me put into words what I've always known are my strengths

Find your talents!
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Time Inc.

Audience Development Manager, Real Simple and All You

At Real Simple, I learned that when you can drive aligned efforts across product, marketing and sales, the rising tide lifts all boats. The result - a whopping 52% YOY growth in natural search traffic, alone.

At All You, I was reminded me of the power of direct marketing at it's best. Free anything drives HUGE growth very quickly - in our case - over 100% growth in our email base in just one month!

Career

Bay Area Coalition for Equitable Schools

Operations Manager

I started my career in the non profit world, wanting to help transform education to ensure all students succeed. What I learned once I got there was that I had a passion for strategy and helping organizations make things happen, so I left to go to business school to figure out how I could do that most effectively.

PetCareRx

Director, Customer Engagement

At PetCareRx, my role was to driving customer loyalty and engagement through a major site redesign and brand overhaul.

GreatSchools

Product Marketing Manager

Marrying my prior work in education with the digital world helped me learn that what I love is marketing and scaling products that I'm passionate about to reach millions of people. With four different roles in two and a half years, I quickly got entrenched in the essentials of product management and marketing and helped grow key channels to drive customer acquisition and engagement.

University of California, Berkeley - Walter A. Haas School of Business

MBA

I have never learned so much from such talented people in such a short amount of time. I left Haas with new ideas about the connection between innovation, business and social impact that I use as guideposts in how I approach my work and life today.

Northwestern University

BS, Social Policy