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Joy Wang

Joy Wang

Founder & CEO

Ameizen LLC

New York, Other

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Unipharm, Inc.

Head of China

Ameizen is retained by Unipharm to manage China entry strategy and executions that achieve sales objectives.

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Ameizen LLC

Founder & CEO

Inspired by amazing innovations from all corners of the globe, and leveraging extensive experiences and networks in the USA, China and Japan, Joy founded Ameizen to help more companies bridge the gap between the East and the West to reach a global audience, in the categories of health and wellness, food and nutritionals, skin and oral care, and lifestyle. Ameizen serves as domestic companies' global expansion department with our "one stop shop" service that delivers sales results, providing services from market research and regulatory advice, to brand-building sales and marketing, to supply chain and strategic partnerships.

Career

Unipharm, Inc.

Director, Global Marketing and Business Development

Headed up global marketing, innovation and geographic expansion functions, reporting to COO. Unipharm, Inc. is a privately owned healthcare company specializing in the development and marketing of quality nutritional supplement products.

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GlaxoSmithKline Consumer Healthcare

Global Marketing Manager

Created global vision and strategy for certain need states in Pain Management category. Responsible for executing against global marketing initiatives to drive business growth including innovation, consumer connections, path to purchase strategies, insight development & deployment, brand positioning, pricing strategy, P&L management, and expansion strategy.

Career

GlaxoSmithKline Consumer Healthcare

Project Manager, Global Innovation

Managed multiple global brand strategic projects including leading global marketing launch activations for topical pain management, developing and executing PR initiatives for weight loss category, and delivering global innovation projects for smoking cessation and oral care categories (from end to end: from ideation to development, manufacturing, and launch activations).

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GlaxoSmithKline

Senior Brand Manager

Two time winner of GSK's highest level global marketing excellence award: 'The Brand Edge Award'. Led all aspects of GSK Japan's largest OTC brand, CONTAC, a portfolio of cold, cough and allergy products. Turned around the business with 50%+ growth within 2 years of taking over. Led direct reports and cross-functional teams with responsibilities of P&L and brand planning/budgeting, brand portfolio strategy, 360 communications, innovation strategy and new product launches.

Career

GlaxoSmithKline

Associate Brand Manager

Launched stop smoking product Commit lozenge Cherry in the US market with new TV campaign and 360 executions.

GlaxoSmithKline

Commercial Analysis Manager, Worldwide Business Development

Conducted all aspects of commercial valuation of acquisition / licensing opportunities for the Consumer Healthcare business (wellness and oral care categories)

GlaxoSmithKline

Management Development Rotation Program Associate

Rotation program in US Pharmaceutical Sales promoting prescription medicines to medical professionals.

Meiji Milk Products

Associate Country Manager

Launched Japanese brand Meiji infrant formula into East Chinese market.

Shanghai Lujiazui Finance and Trade Zone Development Company

Assistant Manager

Account managed Japanese real estate investors in the fastest growing finance and trade zone in China.

Emory University - Goizueta Business School

MBA, Marketing and Strategy

Shanghai International Studies University

BA, Japanese Language and Economics