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Johnna Phillips

Johnna Phillips

Learning Analyst

UNFCCC - UN Framework Convention on Climate Change

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UNFCCC - UN Framework Convention on Climate Change

Learning Analyst

Developed capacity and skills of programme staff and selected stakeholders, with the objective of improving efficiency in the CDM and JI Kyoto protocol mechanisms.

Key achievements:
• Developed and facilitated delivery of program-wide initiatives related to project management, change management, innovation, and increasing efficiency.

Additional responsibilities:
• Directed competency analysis of senior managers and supervisors to determine skills gaps related to key business objectives.
• Designed and led sessions for internal and external clients, including executive board induction, senior management strategic retreat, all-staff retreat, ‘soft skills’ for staff, and training for external journalists.
• Designed, wrote and/or managed production of eLearning courses, resource materials, training newsletters, and reports to senior management.

Career medium 05
Career

Santen Inc.

Business Development Executive Assistant

Supported VP of Business Development in acquisitions, marketing strategies, and public relations.

American Heart Association

Event Director

Raised funds for medical research and public education through acquisition of corporate sponsors and fundraising teams. Fully managed large-scale public events with 5000+ participants.

Key accomplishments:
• Raised USD $350,000+ annually in donations and corporate sponsorships.
• Reduced event expenses to less than 8% of revenue by identifying and targeting key in-kind corporate partners.

Additional responsibilities:
• Directed logistics for two major events (more than 5,000 attendees) and three side events.
• Collaborated with communications to promote event, find human interest stories, and pitch to media.
• Established partnerships with area women's organizations in support of "Go Red for Women" launch.
• Administered event customer relationship management database (Siebel).
• Wrote and published event newsletter and marketing materials.
• Conducted on-site trainings for corporate teams.
• Supervised administrative staff and volunteers, including four task force groups.

Career medium 03
Career
Career medium 06

Java City

Asst. Marketing/Project Manager

Contributed to corporate marketing strategy through partnership development and marketing communications.

Key accomplishments:
• Established criteria for partnering with local non-profits, in line with corporate branding.
• Managed design project for creation of two sub-brands.
• Wrote copy for corporate website and marketing materials.

Additional responsibilities:
• Supervised graphic design department and administrative staff.
• Directed all print jobs, including from requests for bids to press check and final approval.
• Procured consumer goods for retail and online sales.

Career

NorthBay Healthcare Medical Group

Quality Improvement Assistant

Supported quality delivery of healthcare services via design, development and implementation of a client relationship management system; analysis and reporting of client data; and staff development activities.

Career medium 01
Career
Career medium 05

Fairtrade International

Head of Market Development

Contributed to strategic market growth of Fairtrade, specifically via brand management, corporate strategy, intellectual property protection, introduction of Fairtrade into new markets, and event management.

Key accomplishments:
• Member of the Senior Leadership Team
• Managed and implemented a global brand strategy project, coordinating participation of 21 member countries and multiple stakeholders, driving a major shift in organizational perspective related to core values and the focus of corporate communication.
• Initiated and managed a bi-annual global research study, involving more than 14,000 participants in multiple countries, establishing benchmarks for measuring consumer brand awareness and perceptions.
• Led multi-stakeholder project on product certification and labeling, resulting in implementation.

Additional responsibilities:
• Supervised three staff members, two multi-stakeholder committees, and unit budget.
• Developed internal communications strategy for brand launch.
• Designed and facilitated annual global marketing and communications meeting.
• Implemented best practices for trademarks and copyrights for the corporate brand.
• Collaborated with corporate and local communications teams in redesign of web and social media strategy.

Career

Public Health Institute

Marketing Specialist

Successfully achieved key progress indicators for a statewide social marketing campaign, focused on nutrition and physical activity for low-income populations.

Key accomplishments:
• Directed campaign re-branding process, including logo development, qualitative research, and implementation strategy.
• Managed regional marketing plan, resulting in the achievement of key progress indicators for the statewide social marketing campaign focused on pre-teen nutrition and physical activity.

Additional responsibilities:
• Designed and facilitated capacity building workshops for local and regional staff.
• Established and maintained internal and external partnerships.
• Monitored and reported key progress indicators for federal grant.
• Developed and authored promotional materials and communication tools for campaign.

Career medium 01
Career
Career medium 05

Alexander von Humboldt Foundation

German Chancellor Fellow

Self-directed research project examining the differences between German and American nonprofit organizations, specifically in regards to fund raising, marketing and public education.

Key accomplishments:
• Received one of only ten US fellowships offered annually.
• Contributed to €600.000 grant proposal for GuideStar Germany, which was funded by the eTEN.
• Interviewed directors of health-related nonprofits, professional fundraisers, ‘watchdog’ groups, and members of the local and federal health ministries.

Career

California State University-Sacramento

BS, Business Administration / Marketing