Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

John Huang

John Huang

Growth and Community Manager

MindSumo

San Francisco Bay Area, us

Short Summary: A highly-motivated individual that loves the thrill of solving complex business issues. Focused my last 6 years on building the most robust and diverse business skill set possible and now eager to show the world what I'm made of. My current focus is finding better ways to help people navigate their careers whil...

Message

1

Follower

MENU ☰

MindSumo

Growth and Community Manager

MindSumo connects businesses to college students through online projects called "Challenges." By solving challenges, students can prove their skills to top employers and earn money & job offers for their solutions. Companies can source breakthrough ideas and connect with talented young candidates to hire for internships and entry-level roles.

MindSumo connects businesses to college students through online projects called "Challenges." By solving challenges, students can prove their skills to top employers and earn money & job offers for their solutions. Companies can source breakthrough ideas and connect with talented young candidates to hire for internships and entry-level roles.

My role involves:
- Engineering creative marketing campaigns and social media tactics to drive engagement among 250,000 users
- Optimizing landing pages and website design to increase user conversion among 20,000 new monthly visitors
- Creating engaging content and resources to guide college students through the job search process and analyzing difficult business challenges
- Deploying and benchmarking key performance metrics on user acquisition, web behavior, and conversion effectiveness

Critical Square

Partner, Co-Founder, Marketing & Customer Acquisition

Followed my dream and started a company from scratch with two of the most business savvy people I know. I take pride knowing I am part of a company that is works to help people tell their stories and achieve their dreams of attaining an MBA. Love the thrill of figuring out customer acquisition and growth for our young scrappy company. www.criticalsquare.com

- Developed marketing strategy, website and Youtube content, and Google Adwords and Facebook ad campaigns resulting in an average of 300 unique daily visitors and brand recognition on major forums and publications like US News, Financial Times, and the Economist
- Designed website for search engine optimization and user experience to increase traffic by 200% and conversion rates by 100%
- Created financial systems and processes to manage accurate reporting
- Managed multiple admissions consultant teams and clients in essay development, story frame working, and admissions strategies leading to multiple acceptances to top MBA programs