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John Amichetti

John Amichetti

Marketing Copywriter (Program Performance Associate)

TechTarget

Marketing Copywriter (Program Performance Associate) at TechTarget

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TechTarget

Marketing Copywriter (Program Performance Associate)

• Craft, revise and proofread all marketing copy for email promotions to maximize traffic and lead capture.
• Craft copy for Web site promotion.
• Develop and utilize market expertise to target promotions effectively.
• Track the success of marketing promotions.
• Optimize under performing marketing campaigns and help meet lead guarantees.

Career medium 03
Career
Career medium 06

Blacker's Bakeshop

Freelance Copywriting/Web Design

• Crafted all the existing copy on the website.
• Built their new website from scratch.
• Wrote and designed flyers for Facebook and print ads.
• Attracted new customers by co-running the company Facebook page.

Career

Boston College Mail Room

Mail Room Assistant

• Logged packages into the system, generally 100 or more per shift, hand out packages to students, sort mail, organize shelves, and assist in miscellaneous work around the mail room.
• Worked in accordance with 2-3 people in the mail room per shift.

Career medium 03
Career
Career medium 01

Awesome Products

Head of Public Relations/Social Media

• Effectively attracted consumers through social media sites (Twitter, Facebook…)
• Bolstered potential customer relations, as a liaison, by sending emails, making phone calls and conducting business meetings about the company.
• Strengthened company outreach through interviews and meetings with local media.
• Doubled the consumer base through social media campaigns during my time with the company.

Career

Grants Rental

General Help

• Assisted the crew with tent and party set up, which consisted of loading heavy equipment on and off the truck.

D'Angelo

General Help

• Worked closing shifts while in High School
• Made sandwiches, cleaned dishes, worked registers, took phone orders, cleaned store at closing time

Boston College

Bachelor of Arts (B.A.), Communications