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Jillian L. Gray

Jillian L. Gray

Summer Fellow at Ketchum

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Ketchum

Summer Fellow

• As a member of the Food and Wellness team, I played an integral role in executing PR services for clients such as Pfizer Consumer Healthcare (PCH), Hershey, Frito-Lay and Weight Watchers
• Created and presented a year-long campaign for Gillette, developing several seasonal activations with creative tactics and shareable content to garner earned coverage
• Handled daily media monitoring and wrote coverage reports for Advil, Centrum and Emergen-C
• Tracked the impact of PCH campaigns with qualitative and quantitative measurement
• Assisted in pitching media for the American Legacy Foundation’s truth campaign
• Compiled media lists for PCH, the American Legacy Foundation and Hershey

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Career
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Infused PR & Events

Public Relations Assistant & Events Coordinator

• Assist in developing and executing strategic, budget-conscience public relations services for corporations, individuals, non-profit organizations and small businesses
• Prepare press releases and compile media lists to cultivate media exposure
• Help organize and run high-profile events such as mayor of Detroit Mike Duggan’s election night party and the Charles H. Wright Museum Gala
• Secure sponsorship for non-profit organizations such as the Michigan Diversity Council (MIDC), Wish Upon a Teen (WUAT) and the Belle Isle Conservancy

Career

Dress for Success Worldwide

Marketing & Communications Intern

• Coordinated nationwide media outreach efforts to promote annual
Success Summit leadership conference
• Assisted in writing an opinion editorial published in The Huffington Post
• Prepared policy briefings and talking points for media appearances
• Conducted organizational research for DFS' first-ever position paper detailing the socioeconomic status of women in the workforce
• Led interviews with high-profile women business leaders, philanthropists and entrepreneurs and wrote lifestyle features in the Dress for Success Blog

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Career

Northville High School

High School Diploma

University of Michigan

Bachelor of Arts (B.A.), Communications & Spanish