Bespoke by Luigi Gentile
February 2014 — Present
- Served as day-to-day strategic counsel for clients on social media strategy and execution.
- Created digital storytelling content such as blog posts, webinars, videos, and infographics for a plethora of online channels including Facebook, Twitter, YouTube, niche community websites, and corporate websites.
- Wrote collateral and designed all corporate communications including media kit, sales materials and corporate website.
- Developed partnerships with media outlets ranging from large print publications to bloggers to technology associations .
- Built the pipeline for business development and marketing partnerships and then developed and managed those relationships into mutually beneficial relationships that produced revenue and increased brand awareness or page views.