Biolin Scientific AB
March 2013 — Present
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• Managed multi-channel marketing campaigns
• Developed and maintained a new company store for branded items.
• Facilitated the launch of a new, rebranded website with upgraded functionality.
• Launched and maintained several social media profiles and a platform to manage them.
• Acted as a liaison between Mabey and vendors for print, promotional goods, advertising, creative, web development, and the Dodge network.
• Collaborated with sales team to provide marketing support targeted for the diverse territories.
• Prospected business for IBM and their associated business partners.
• Worked with clients to fully understand their product and what they would consider a quality lead.
• Generated prospect and progress reports for clients.
• Facilitated client/prospect interaction via conference calls.
• Maintained the website with current and relevant articles.
• Contacted legislators to confirm support for the proposed direct shipment bill.
• Worked to generate support in the community for a new proposed bill on corkage.
• Utilized Cision to generate targeted lists to gain maximum exposure for clients’ press releases.
• Developed and maintained social media accounts for our CEO and for clients.
• Coordinated with staff and clients to plan and organize events.
• Collaborated with fellow intern to edit and draft releases for Mark’s book.
• Guided Customers to best purchase decision based upon needs and budget.
• Assisted with new camera setup and use questions.
• Gained an impeccable knowledge of color and photo aesthetics.