Junior Account Executive
September 2013 — December 2013
•Strategized with clients on short and long term goals.
•Issued client monthly summary reports including goals and plans.
•Secured media placement, strengthening journalists’ relationships.
•Secured celebrity clients’ attendance at VIP functions, maximizing their press exposure.
•Built magazine, newspaper and on-line press relationships promoting clients.
•Event Coordination and on site production.
•Developed press releases, press kits, media pitches, email blasts and client messaging.
•Created talking points for journalist and clients at special events.
•Crossed promoted clients and products with other PR firms.