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Jennifer Kronick

Jennifer Kronick

Freelance Blogger

Agora.co

Greater St. Louis Area

Tirelessly innovative and resourceful, I thrive most in dynamic environments driven by collaboration and quandary. I plan to continue working creatively by applying my skills in ideation, communication, content creation, and social media marketing via the startup realm.

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Agora.co

Freelance Blogger

• Write humorous and relatable content pieces personifying a new tech startup that unifies all major cloud collaboration platforms

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Epicenter Network

Content Manager

• Create and optimize 30+ new automobile, health, and entertainment advertising campaigns per month on major content marketing and native ads platforms such as Facebook, Gemini, Taboola, and Outbrain
• Conduct A/B testing on ad headlines and images, analyzing ad data to generate CTRs up to 19.93% and CPCs as low as $0.01
• Manage content team to produce and contract new informational articles for content marketing analysts; edit all incoming content
• Oversee and maintain quality assurance of Facebook’s advertising compliance standards for entire company’s ad portfolios
• Worked with Director of Advertising to grow St. Louis’ Facebook portfolio by 40% since hire
• Craft compelling short and long-form ad copy for engaging, conversion-driven digital PPC campaigns targeting niche audiences

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Dr. Paul S. Min, Associate Professor

Creative Consultant, Project Manager & Communications Coordinator

Creative Consultant (June 2015 – Present)
• Design an online portal for the UMSL/WU Joint Engineering Program that facilitates the mutual selection process between students seeking career opportunities and employers looking for ideal candidates

Project Manager (January 2013 – March 2014)
• Conceptualized and managed the development of BlueTape, a flyer-centralizing smartphone app
• Oversaw 30 student engineers across 5 teams while advancing project’s progress across multiple platforms
• Implemented UX solutions for web design team to ensure that product would be both innovative and intuitive for users

Communication Coordinator (September 2012 – October 2014)
• Coordinated with WUSTL event management, internal and external catering services, and the leaders of St. Louis’s Institute of Electrical and Electronics Engineers to orchestrate multiple social networking events and an awards ceremony for 100+ members

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