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Jenna Trabulus

Jenna Trabulus



Experienced Product and Partnerships Executive: Storyteller, Connector, Creator




Check out the most innovative articles in tech news and digital along with my witty commentary and analysis

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Speakaboos is an interactive storybook platform that is a fun and engaging way to improve literacy and get kids engaged in learning and a life long passion for reading.

Speakaboos has partnered with publishers such as Dr. Seuss, Jim Henson, Penguin, HIT Entertainment, Abrams and Charlesbridge to deliver interactive educational storybooks to consumers across web, mobile and tablet platforms globally


Pearson plc

VP, Digital and Strategic Partnerships

Pearson is the world's leading learning company, home to the Financial Times Group, Penguin Books and multiple ed-tech businesses.

I am focused on delivering continuous learning experiences in the pockets of millions of learners who can choose any device through micro-learning moments to help them realize their dreams.

Generate the vision for the evolution of digital product strategy, content and product development, technology delivery and digital and mobile partnerships. is the cornerstone of our our direct to learner efforts and will be launching in 2014.

Lead strategic partnership negotiations and operational integration for investment in Voxy, a platform that enables contextual learning.

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Capital Group Companies

Business Analyst

TAP Associate

Managed creative process and strategic implementation of new IRA Rollover product for American Funds, including competitive analysis, brokers survey, fee structure, marketing materials, and systems development, resulting in over $100 million in new business.

Enhanced training materials and operations for daily security valuations, risk control, security order processing, corporate actions and fair valuation resulting in cost savings and increased efficiency.

Implemented strategies to improve process efficiency, enhanced service models and increased market penetration for top 50 global institutional pension fund clients

Developed CRM framework and RFP database for European/Asian/US institutional marketing to mitigate risks, bolster new business opportunities in order to improve service model and improve cross-selling opportunities.


The CIM Group


CIM is a leading investment (over 14 billion under management) and development company focused on transforming urban communities and infrastructure,

On the investment side, I conducted market analysis, developed pro formas and presented recommendations to the investment committee based on fund parameters.

On the development side, I served as project manager for numerous projects throughout the greater Los Angeles area, managing relationships with local communities, architects and developer partners.

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Cushman & Wakefield

Business Development/Brokerage Coordinator

Managed financial pipeline, revenue projections and budget for US retail brokerage.

Targeted new business opportunities and developed presentations to Directors of Real Estate and developers, reporting directly to Global COO and National Director of Brokerage

Coordinated ICSC deal making conference for global retail brokerage team

Created strategic framework for broker specialization (including Global Luxury practice).


IGN Entertainment

Business Development

Business Development for IGN Entertainment: and Focused on new revenue opportunities, brand extensions and partnerships for the #1 male lifestyle and #1 games media properties. Responsible for expanding a variety of gaming initiatives across IGN, in addition to originating and developing new product launches and business opportunities.

Through IPL, spread the eSports phenomenon to the US and transforming video game play into a sport. Establishing partnerships with publishers and entertainment venues.

Managed launch of partnership with GameStop, that involves content+commerce, loyalty integration, and ad representation

Executed partnerships with Microsoft Xbox, Sony Entertainment, Roku

Expanded IGN presence from a to over 40 new screens.

Managed cross functional teams, including sales, business intelligence and analytics, product, engineering and marketing

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Media Link LLC

Senior Advisor

Specific areas of focus: Organizational restructure, consumer marketing strategy, business development, mobile, e-commerce and social media strategy development, revenue generation. More detail upon request.

Media Link, LLC, a Los Angeles and New York City-based advisory firm provides critical counsel and strategic direction to the media, advertising, entertainment and technology industries and to companies and institutional investors that interact with those sectors. Media Link is a partner to its clients in the implementation of strategy assuring that deliverables meet promises and expectations. Media Link’s goal is to deliver measurable results that increase brand and shareholder value.

Working with global brands such as Microsoft, AT&T, Unilever, Home Depot, Colgate-Palmolive, The Walt Disney Company, Viacom, Fox Television Studies, Comcast, Bain & Co., GSO Capital (Blackstone), Cerberus Capital Management, General Atlantic, Fremantle, General Motors, and Sony, Media Link delivers advice, strategy and execution on financial and organizational restructurings, strategic alliances and acquisitions, integrated brand building, new revenue opportunities, strategic marketing and brand development, technology solutions for media, media sales and revenue generation, business development, organizational planning, liaison between media buyers and sellers and between content producers and marketers, public policy management and competitive analysis.


Columbia University - Columbia Business School

MBA, Entreprenuership, Social Enterprise, Real Estate

Brown University

BA, Religious Studies

Harvard-Westlake High School