Gamut. Smart media from Cox.
November 2013 — Present
As a Research Analyst, provides consumer insights by collecting, analyzing, and interpreting data pertaining to target audiences.
• Works with data sets such as comScore, Scarborough, Nielsen, Experian, Kantar, and Rhiza Analytics in conducting client-based marketing research
• Implements effective product data visualizations for project analytics
• Develops reporting tools and insights for post campaign analytics
• Works alongside the Senior Director of Consumer Insights, Director of Sales Analytics, as well as the Gamut Marketing Team in managing project deliverables