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Jeffrey "Jay" White

Jeffrey "Jay" White

Brand Manager

Heights + Kenchi

Brooklyn

The king of wishful thinking.

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Heights + Kenchi

Brand Manager

Identify today's competitive marketplace and concern myself with creating a lasting impression among our consumers to improve products sales and market share. As well as monitoring market trends and overseeing advertising and marketing activities I ensure that the right message is delivered for product and service, I work closely with the company’s team, to make sure the brands values and image are followed.

Career medium 03
Career
Career medium 01

Apotheke Bar

Bar Manager, Maitre'D

Supervised operations of the bar, maximize profitability, minimize legal liability, and conformed to alcoholic beverage regulations. I worked with other management personnel to plan marketing, Private events, and other special functions. Investigated and resolved complaints concerning quality and service. Monitored and Reviewed financial expenditures with bookkeeper to ensure to budget limitations were conformed. Consistently worked on improving my performance.

Career

The Wall Street Burger Shop

General Manager

Worked with chefs and other personnel to plan seasonal menus that were flavorful and popular with our customers. Created and efficient method of provisioning and purchasing of supplies. Estimated food and beverage costs. Performed frequent checklists to ensure a consistent high level in quality of preparation and service. Supervised operation of bar and maximize profitability by planning all marketing, advertising, and daily specials for the bar and restaurant. Consistenly minimizing legal liability, and conformed to alcoholic beverage regulations.

Career medium 04
Career
Career medium 01

ENK International

Assistant Show Director

Coordinated the industry leading men’s trade shows Blue and Collective. I’ve maintained relationships with sponsors and exhibitors such as Buckler, Nicholas K, Evisu, People's Revolution, Calvin Klein and DNR Magazine. I Assisted the President and CEO in contacting and following up on show sponsorsand VIP clients. Handled advertising sales for the Men’s trade show catalogues. Managed relationships with leading men’s fashion and accessories retailers. Was the point of contact for updating and maintaining information in the company’s database for tracking exhibitors. Coordinated and Communicated timelines and tasks to achieve with colleagues, exhibitors and sponsors. Coordinated two men’s fashion shows with President during my time with the company

Career

Long Island University, Brooklyn Campus

Bachelor of Science (BS), Business Administration, Management and Operations