Senior Manager, Digital Activation
September 2015 — Present
Oversee the development and execution of all digital and social programs tied to Intersport owned properties and TV shows including the #DreamFearlessly Fan Vote presented by American Family Insurance, and the State Farm Assist of the Year and Dark Horse Dunker programs.
Implement social strategy and content management for social AOR clients and Intersport owned communities including UnitedHealthcare, Under Armour All-America Game, and College Slam social channels.
Support the Sponsorship & Event Marketing team with digital activation strategy and development for current and prospective clients including Quicken Loans, Dos Equis, Chase, Key Bank and TD Ameritrade.
Serve as a liaison with the Sales and Marketing teams supplying digital ideas, building presentation materials, pitching concepts and providing status updates and recaps of live programs.