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Jaclyn Sklaver

Jaclyn Sklaver

Business Development Manager

SportSetter

Manhattan , Other

Recently voted Men's Fitness Magazine's Top 10 Fitness Apps for 2014, SportSetter is evolving the way people get active. By seamlessly connecting people to fitness activities through our app, we make fitness more accessible, matching people with activities and generating more business for fitness professionals.

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My deepest fear is not that I am inadequate my deepest fear is that I am powerful beyond measure.

SportSetter

Business Development Manager

Acquiring Service Providers (gyms, fitness facilities, spas, wellness, nutrition, conditioning studios, boutique studios and more) as partners with SportSetter. Public and Media Relations, Experiential Marketing Campaigns, and Digital Marketing. SportSetter is changing the way that people discover health and fitness channels. We offer a monthly subscription service, which matches up our members with exclusive trials to fitness classes and service providers that fit their lifestyle while providing targeted pre-qualified leads for membership to service providers at no out of pocket cost.

Career medium 06
Career

GEN – The Global Executive Network

Global Event Manager

PromosGirl Marketing LLC

Event Manager and Brand Strategist

Branding Specialist and Event Manager for start-up businesses, corporate events, restaurant, music venues, and EDM artists. Event management ranging from 50-10,000 guests gaining strategic market positioning and consumer awareness.

• Develop marketing partnerships with media, retailers, non-profit organizations and like-minded brands to broaden the reach of promotional events
• Strategic marketing & sponsorship for brand building/placement with live events (LVHM, Miller Brewing, Diageo, Masterbeat.com, Ashton Cigars, Beatport.com)
• Establish relationships with media, print outlets and radio personalities, including scheduling of on air appearances for event/venue promotion and publicity events
• Prepared and maintained promotional collateral for, advertisements, flyers, sponsorship proposals, electronic media kits, biographies and press releases
• Manage budget, including review and analysis of marketing expenses
• Scheduled speakers, DJs, catering, event designers and vendor negotiation
• Social networking via websites, blogs, podcasts, forums & affiliate programs
• Design strategies, hire, and train staff to execute promotional and street campaigns

Career medium 03
Career
Career medium 04

Attack!

Regional Field Manager

Regional Manager overseeing daily operations of 7 Field Marketing Managers and 70 Brand Ambassadors executing the BlackBerryZ10 launch at corporate AT&T, TMobile, and Verizon stores in NJ, West Chester County, Long Island and 5 NYC Boroughs

CRM & XRM via Partner Dynamics and Live One
Expense reporting, Payroll, Scheduling, Staffing, Training, Employee Relations

Career

GroundLink

Director of Mobile Sales

Created and executed marketing strategies to encourage mobile usage and brand awareness through custom affiliate marketing programs and experiential marketing to increase use of application and conversion rate for private car service.

• Obtained and executed event sponsorships, local & national partnerships to increase brand awareness & mobile customers through cross marketing via tradeshows, networking, award ceremonies, black tie galas, social clubs, and city-wide events
(GLAAD, PRIDE, Leukemia and Lymphoma, Society, Shorty Awards, Manhattan Film Festival, GLBT Expo, Small Biz Expo, Swap the Biz, Tedx Wall Street)

• Purchased local and national advertising relevant to targeted audience and co-branding with national sponsorships
• Experiential marketing for on-site activation and conversion 
including hiring and management of brand ambassadors
• Worked directly with graphic design team and printer to develop all creative for affiliate program, sponsorship, and event collateral.

Career medium 06
Career
Career medium 04

DJ Lisa Kensington

International Tour and Promotions Manager

Develop and execute promotional campaigns including sponsorship accusation for international multi-city tours

Travel internationally on tour with artist handling all business & complex logistical planning, Booking publicity events with local radio, tv,& online media networks, photo shoots, MUA, and stylists

Work hands on with music production, R&D, and track selection for performances, original releases, remixes and demos to acquire record label contracts for artists productions and venue bookings.

Create and maintain collateral for bio, media kit, and press releases, websites and social networks

Maintain productive working relationships with booking agencies internationally negotiating final compensation for all performances, write contracts & riders

Career

Freelance

Field Marketing Manager

Managed promotional brand and experiential marketing campaigns for corporate trade shows, conventions, liquor companies & sporting events through point of sale advertising ( Sports & Entertainment Marketing , Miller Brewing Company House of Seagram’s , Absolute Vodka, Mortgage Brokers, FOREX, Philadelphia Auto Show)

• Ordered and distributed imprinted promotional products
• Scheduled & trained brand ambassadors for execution of new campaigns
• Submitted weekly reports including photographs, demographics, and supplies

Career medium 03
Career
Career medium 03

Networker Promotions

Director of Marketing and Business Development

B2B and B2P sales of advertising specialties (ASI)

Successfully implemented 5 affiliate marketing programs and e-commerce websites, Monitored & executed SEO/SEM programs increasing exposure & sales using Google Ad Words, Adsense, and Analytics

Managed trade shows and events (ASI regional shows, Philadelphia Auto show, Real Estate Expo) obtaining new customers and increased sales

Presented and create sales proposals to current and prospective clientele resulting in 25% annual sales growth

Created and managed direct mail, brochures, print advertisements and blogs

Managed email marketing campaign using Constant Contacts
Developed programs to effectively train new sales and marketing employees

Career

Lettuce Entertain You

Restaurant Manager, Joe's Stone Crab

250 /Average weekly customer base: 3,500
Yearly revenue generated under this position: $12,000,000

Managed and maintained Five-Diamond AAA, Michelin Award winning service standards through Lettuce Entertain You Enterprises management training, delegation, lead by example and participative management skills.

Developed social business as a liaison for private party events

Established and maintained proper inventories/ordering of food and dry good supplies resulting in 20% less cost food cost.

Scheduled 250 employees in FOH and BOH cutting overtime expenses 50%

Trained and cross-trained employees and managed mulit-lingual staffs

Career medium 04
Career

Temple University

BA, Public Relations

Temple University

B.A., Public Relations