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Jaclyn M. Heck

Jaclyn M. Heck

Care Assistant

Visiting Angels

MD

With over 5 years of communications, marketing, administrative & project management experience, I am currently a Care Assistant at Visiting Angels, improving prospective client relations, newsletter open rate, & social media reach. When I’m not working, I enjoy hiking, finishing half-marathons, expanding my book co...

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About Me

After four years at Oregon, I graduated with a degree in Political Science, and a minor in Business Administration. An avid and loyal Duck, I enjoy watching college football, as well as Duck alums in the NFL.

I enjoy photography as a hobby, exercising, hiking, and running half-marathons, and setting aside some time when possible to catch up on some reading.

Discover More About Me Here
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Mirror Political Technology (previously: CampaignON)

Senior Associate & Accounts Executive

As the Senior Associate & Accounts Executive, I increased constituent outreach for clients via writing and editing email communications, managed and maintained client accounts and databases, oversaw and handled website presentation and content for clients on a daily basis, and provided marketing and social media support services to clients. In addition, I produced press releases, developed customer support materials, and curated Adobe Illustrator and Photoshop design work – website banners, pamphlets, logo design, and fundraiser fliers.

Career

Visiting Angels

Care Assistant

Social Media & Website
-More than doubled Facebook followers, increased monthly total reach nearly 20 times, and monthly total engagement more than 6 times; established Pinterest and Instagram pages.
-Manage 3 Facebook pages, and established company Pinterest and Instagram pages.
-Optimizing company websites for search engine optimization (SEO).

Marketing & Communications
-Restarted monthly newsletters, increasing the open rate by 96% through redesign and scheduling monthly distribution.
-Create all design content – social media content, flyers, banners.
-Headed up all design work, promotional, and digital marketing efforts for company 15th Anniversary event, and doubled management’s attendance goal.

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Career
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“The master has failed more times than the beginner has even tried.” ― Stephen McCranie

County Council Campaign

Field Director & Campaign Manager

Hired as Field Director, and became Campaign Manager, implementing marketing communications strategy to provide focused platform messaging via voter outreach, phone banking, canvassing, and planning meet & greet sessions. Increased candidate name recognition by engaging and communicating with constituents on a daily basis, as well as drafted weekly email communication, fundraising emails, and press releases. Scheduled and planned events, maintained candidate calendar and website, staffed candidate at events and meetings, acted as candidate representative when necessary, while actively maintaining and updating social media platforms.

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Career
“Failure is feedback." - Billie Jean King
Skills & Interests

Skills

Marketing Communications; MS Office: Word, Excel, Powerpoint, Outlook; Adobe Suite: Illustrator, Photoshop, Bridge; Email Marketing Databases: Constant Contact, Interspire; Social Media: Facebook, Twitter, Instagram, LinkedIn; Editing; Copywriting; Event Planning

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Interests

Photography, Writing, Lacrosse, Half-Marathons, Yoga, Politics, Reading

"If someone offers you an amazing opportunity and you're not sure you can do it, say yes - then learn how to do it later." - Richard Branson
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University of Oregon

Bachelor of Arts (B.A.), Political Science, Minor in Business Administration

University of Oregon was a wonderful way to spend my four years of college. Coming from Maryland, I was exposed to a completely different attitude and way of life, and in many ways it was like experiencing a different culture, one that I embraced and assimilated into quickly. I was able to study Political Science & Business Administration, and was exposed to various differing opinions. In addition to political science and business administration studies, I had foreign language studies in Arabic, acted as Chair & Co-Chair of the University of Oregon College Republicans, was a member of the Division I Women's Lacrosse team, and joined Kappa Alpha Theta Sorority.

Education