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Ivey Evans

Ivey Evans

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Ivey Evans is an energetic, solutions-focused marketing professional with over 9 years of experience in the digital realm. With her unique experience on both the agency and client sides of the business, Ivey excels at maximizing the value in agency partnerships. Her deep understanding of web analytics and passion for customer...

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Aflac

Digital Marketing Manager

• Develop and execute digital marketing strategy through partnerships with cross-functional teams.
• Improve ROI of digital marketing spend through web analytics of earned, owned and paid media.
• Leverage analytics to optimize programmatic media buying.
• Launched hybrid mobile app in partnership with Chief Marketing Officer.
• Launched redesigned corporate website with cloud-hosted CMS in partnership with executive leadership. Established a solid foundation for long-term growth and scalability. Resulted in decreased bounce rate, increased lead conversion, increased user engagement, and internal operational efficiency.
• Strong project, scope and agency management skills.

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Career

Local Small Businesses

Marketing Strategy Consultant

Marketing strategy consultant for local businesses with a focus on building social following, community management, and overall digital strategy. Creative and usability expert for website redesign and analytics implementation.

Leverage large network of industry professionals to execute marketing strategies.

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Career

Chipotle wining yet again with unique content creation. https://lnkd.in/emcNJHS

Enter the nightmare of one Chipotle customer who discovers what Chipotle would be like if we served typical processed fast food rather than cooking by hand. Then visit chipotle.com/Boorito to learn how you can score a $3 burrito this Halloween....

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