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Ino Zhu

Ino Zhu

Senior Designer

Weight Watchers

Online Product Design

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Weight Watchers

Senior Designer

- Lead project of Ipad APP design, development and optimization.
- Support to localize mobile Android APK and IOS APP with global team.
- Build wireframe for WW China minisite and first-classed layout. Work with vendors on implement.
- Work with team and local vendors on creating WW China visitor site.
- Test subscriber site and visitor site before launching. Communicate with Jordan tech team on fixing bugs. And participate on controlling project quality and time.
- Website operation and updates for subscriber and visitor site, including articles, recipes, success stories, topics, blogs, Ads banners, etc.
- Landing pages design and A-B testing.
- EDM/newsletter publisher.
- Website optimization, cheatsheets, and SEO.
- Guide interns on graphic design, PPT design, handout, weibo theme, backdrops, leaflets, posters and standees.
- Attention details on new program books (revised version).
- Support to design products and packages for oil bottle, pedometer, rulers, etc. and also need pay attentions to the printed results from vendors.
- Photograph and supervise photographers.
- Video updates and video advertises.

Career medium 03
Career
Career medium 04

The9 Interactive

Web Designer

launching online game Three Kingdoms Brawler to North America.
- Responsible for design of game logo, platform logo, and Ting TKB logo.
- Designed complete game website.
- Designed platform website including the payment UI
- Designed game forum art layout
- Designed downloader/ installer/ launcher/ patcher UI
- Wrote version identity guideline book
- Directed the localization of game interface.
- Worked in American branch office for 1.5 months to design the graphics and flash banners and other related issues for launching promotion.

Career