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Indrajit Ghosh

Indrajit Ghosh

Marketing Manager

A cross border IT venture

Kolkata, WB

Technical marketing pro for high end Web Applications & Mobile Games/Apps

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A cross border IT venture

Marketing Manager

• Appointed in ODC to lead entire marketing efforts of India and USA to give a significant boost on our overall marketing strategies, account management and key account building.
• Implementation of an innate ability within various team to understand exactly what clients want, plus the vision to analyse what their customers wish to see.
• Led global re-branding for our company while exploring specifically for Asia-Pacific, Middle-East and Australia.
• Managing direct reports and diverse teams for account management and demand generation.
• Marketing communication and leveraging social media to power up non-conventional marketing efforts.
• Design, implementation and analysing different market research phases.
• Business development and solution based service sales.
• Key account and named account management for existing and new business entities.
• Techno-commercial proposal writing, responding to RFPs, RFIs & RFTs.
• Taking active part in project effort analysis and ensuring uninterrupted project delivery.
• Co-ordinating with international clients for change management, incident management, client expectation management and responding to high-level escalations.
• Active contributor to the organisational ‘think tank’ for innovation marketing and ‘Line of Business’ diversification to minimise risk factors.
• Generating alternate revenue channels.
• Team building, monitoring, mentoring, training and development.

Career medium 01
Career
Career medium 03

PCS Technology Ltd.

Business Development Manager

Providing Data Centre Solutions (Co-location) & Data Centre Audit. Managed services (On-Site Infrastructure Management (IMS) & Remote Infrastructure management RIMS). Networking Implantations & providing Security Solutions. Corporate presentations & meeting with CxO level to understand the Scope of Work, Key Account penetration, Tracking of RFIs, RFPs, RFQs & RFTs. Research & Promotion of IT- Services & implementing of ITIL best practices. Service delivery & building of Service Oriented Architecture (SoA).
Account Management, Business Development & Relationship building for IT infrastructure management services. Main KRA for developing Facility Management Services & Annual Maintenance Contract. Networking Audits. Standardization for BS7799, ISO15000 & 20000. Project acquisition for Network GAP analysis & vulnerability analysis. ITIL best practices. Corporate Communication & Presentations to understand the need of client & all Pre- Sales Activities.

Career

Axis Telecom Inc

Sr. Process Associate

Process management, USA outbound calls, MIS

Career medium 05

A US & India based Mobile Game Development Company

Casual Games Marketing, Biz dev & Industry Research professional

• Research & analysis of new projects and review of Designing Documents (games & applications for mobile devices, online and social platforms).
• Online marketing communication, analyst relations, social media management, and promotion through online platforms.
• Concept designing and handling assignments in Marketing and brand building.
• Business Development & Sales - Domestic & International, and Corporate Account Management.
• Promotional & Branding activities with designing of Advergames for Social Networks & Smart Phone.
• Tracking of RFPs, client interactions and follow ups throughout the development life cycle (agile methodology).
• New project acquisition, competition research and positioning.
• Requirement analysis and defining scope of work for effort estimates.
• Online bid management and follow ups and all Pre-Sales activities.
• Working knowledge of secondary market research, internet based search methods.
• Google Adwords and other CPC based marketing.
• Responsible for planning the publicity strategies and campaigns.
• Relative Ad Content Development.
• Extensively worked with Human Resource for training & development and campus recruitment activities.

Career

Maharashtra Institute of Technology

PGMP, Marketing Communication

UP Tech

Bachelor in Information System, Computer

MIT, Pune

PGMP, Marketing Communication