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Hunter Ashmore

Hunter Ashmore

Co-Founder

LiftUp: Fitness Reimagined

Tech-obsessed entrepreneur, looking to make an impact on the world through building and growing new businesses

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LiftUp

Co-Founder

LiftUp is a hardware company aiming to make strength training more convenient and approachable.

Why? Because 80% of Americans don’t strength train enough. Hurdles include its inconvenience (both in yearly costs and 2-hour gym trips); slow results; and high intimidation factor, whether it’s the behemoths at the gym or high-intensity guided home videos.

Our solution is smart exercise equipment that pair with an app for easy-to-do home workouts, automatic workout tracking, and progress reports. We combine this with a user experience focused on building healthy habits, not gimmicky 30-day beach bodies. By tackling these issues, we make strength training more interesting, convenient, and approachable.

LiftUp just launched a Kickstarter campaign today for our first product! Check it out and let us know what you think! http://kck.st/1MlZ18B

LiftUp is the first smart resistance band. Sync with your phone, work out at home, and do it all in style.

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