Director of Marketing
I love life and passionate people. I get my kicks from clever marketing initiatives and usable design. I'm on a constant search for "my passion," which has lead me to adventures ranging from quidditch to start-up companies to international corporations.
I must not fear. Fear is the mind-killer. Fear is the little-death that brings total obliteration. I will face my fear. I will permit it to pass over me and through me. And when it has gone past I will turn the inner eye to see its path. Where the fear has gone there will be nothing. Only I will remain.
I am interested in anything uniquely thoughtful, especially when the idea solves a problem or improves the lives of others. However, a great idea is only as good as the number of people it touches, which is why I love marketing. There are stories all around, and I help get that story in front of the right people.
To work with inspired and creative people. I would love to do brand management and lead generation for a consumer brand or community advocacy group. (See: RedBull or The Wing.)
Adecco Staffing, USA
September 2013 — Present
As the head of marketing for Adecco, I was responsible for three main pillars: brand management (visual identify, PR, collateral), lead generation & nurturing (demand generation, content, marketing automation) and business engagement (special projects, daily support, global initiatives).
As a marketing specialist, I translated the national marketing initiatives for our hundreds of local offices. This included creating sales and recruiting strategy and relevant collateral from sales sheets to billboards and promotional material. Examples include: national account recruitment support, building quarterly marketing campaigns and social media trainings.
International Quidditch Association
Human Resources Director
February 2013 — March 2014
As the volunteer Human Resources Director for the IQA, it is my responsibility to build a Human Resources department that streamlines, unifies and enables the entire organization. This includes writing policies, organizing structure and enacting systems.
September 2011 — August 2013
In addition to the below job tasks, I have been selected to take part in special company projects. My current job position was created specifically in response to my skill-set and my drive to make a difference within OrangeSoda.
-Managed an average of 60 accounts by coordinating communication between departments and monitoring the progress of accounts.
-Analyzed websites and planned their SEO optimization process.
-Built and ran client PPC campaigns of all types on multiple platforms.
-Customized lead generation websites for clients through WordPress.
-Built customized reports and report templates.
J. Reuben Clark Law School
June 2010 — August 2011
I worked at the law school for over a year, during which time I was given the opportunity to find ways to help the law school beyond the parameters of my job description.
My biggest success: Researched, proposed and subsequently implemented and ran the school's social media platforms.
-Wrote news and feature stories for publication.
-Took photographs for publication.
-Managed a group to plan and create videos for online promotion.
Bradley Public Relations
June 2010 — January 2011
Managed a team of 12 people on an account for the Global Entrepreneurship Monitor. We did the media relations as well as found a speaker and invited attendees for their annual event in Washington DC. Planned and pitched event attendance and information to people, governments, organizations and media.
Performed surveys and synthesized data for the Utah Department of Transportation.
Brigham Young University
Bachelor of Arts, Communications – Public Relations