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Hilary Donnell

Hilary Donnell

Account Director

FischTank

Greater New York City Area, us

Strong account leader and team member, with experience developing and implementing strategic communications programs that build and protect the reputation of corporate brands across a variety of sectors. Specific experience includes content and message creation, re-haul of corporate tone of voice and re-brand, media relatio...

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FischTank

Account Director

Day-to-day client lead for five accounts in industries including financial services, healthcare, technology, renewable energy and consumer products; develops and implements strategic public relations programs; oversees media campaigns; supports executive visibility programs, thought leadership positioning, social media and blogger engagement; supports marketing efforts.

Big data and data analytics have become increasingly common business tools, but applying AI and machine learning is one way to uncover new insights from old data sets -- without asking customers or consumers to share even more private information.

Haven Life is leveraging MassMutual's historical data to give instant life insurance approvals. Using AI and machine learning to derive new value from old data could become an enterprise staple.

How haven life uses ai machine learning to spin new life out of long tail data