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Henry Tait

Henry Tait

Sales Marketing Executive

Rang Technologies Inc

Greater New York City Area, us

We at Rang Technologies specialize in Data Science and Analytics Solutions and Staffing Services. Our goal is to help our Customers make better decisions using data to get fast-track success. We value diversity with a focused motto: making better decisions with data. We operate as one team to solve data mining problems, bring...

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Rang Technologies Inc

Sales Marketing Executive

Marketing executives, also known as marketing officers or marketing coordinators, are involved in developing marketing campaigns to promote a service, product, event or campaign. While the work of a marketing executive varies depending on the type and size of the organization and sector, the role broadly includes planning, organizing events, sponsorship, advertising, public relations and research. The focus can be on selling a product, a service or raising awareness of an issue that affects the public.

Work activities

Preparing and delivering marketing plans within key objectives
Working with in-house designers to produce materials of visual impact and within brand guidelines
Involving key stakeholders for product at each stage of campaign, and reporting results once completed
Generating and executing marketing campaigns across social media platforms such as Twitter, Facebook, Instagram, YouTube and much more
Generating reports for digital marketing campaigns using data based analytics tools and also presenting this data in an easy to understand format
Sourcing advertising opportunities and placing adverts in the press, radio or TV as appropriate to the product or service
Liaising with media, printers and publishers as required and managing the production of marketing materials such as leaflets, flyers, posters and newsletters, including e-newsletters and DVDs
Liaising with events coordinators to maximize visibility at conferences, receptions, and exhibitions, including compiling product and literature lists to display or demonstrate
Attending key conferences to manage booth, do customer interviews and focus groups
Monitoring competitor activity and generating leads for products and services