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Hami Arrington

Hami Arrington

Teller Manager

Wachovia Bank

Data-driven Marketing Strategist | Brand and Customer Management Specialist

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Wachovia Bank

Teller Manager

• Youngest person ever hired as Teller Manager in company history.
• Promoted from Part-Time Teller position to Teller Manager upon graduation from college.
• Advised and coached seven-teller team in a full-service high-traffic bank branch.
• Executed Customer Service with teller team while increasing average sales referral activation from 5 to 30 per month (600% increase).
• Consistently met or exceeded Service Measurement Goals as a manager and as a team.

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Career

Wachovia Bank

Part Time Teller

• Worked 26 hours per week while attending school full-time.

Gallery Furniture

Marketing Strategy and Event Specialist

• Hired as the first Marketing Strategy and Event Specialist for Gallery Furniture with over $100MM annual revenue.
• Rolled out Loyalty Club to most profitable customers in order to increase brand equity and top-of-mind awareness.
• Direct marketed, planned, and coordinated Preferred Customer and Loyalty Club events resulting in positive Return on Investment (ROI) for both.
• Established company’s first ever Marketing Process Road Map, allowing more transparency and efficiency throughout the organization.

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Career
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Georgia State University

J. Mack Robinson College of Business Executive Education Graduate Marketing Assistant

• Responsible for marketing and promotion of the inaugural Certificate Program in Marketing and Branding, led by Dr. V. Kumar, recently ranked amongst the top five marketing scholars worldwide.
• Originate and direct Test Prep Academy marketing and branding initiatives, resulting in a presence at five recruiting expositions and a “Lunch and Learn” spotlight on campus.

Career

VoMedia, Inc.

Owner

A small business within a strategic alliance that provided executive administrative leadership and support specializing in automotive marketing and advertising.

• Managed annual media communication budgets for clients totaling over $3.25MM and consistently came in under budget by leveraging existing business relationships to negotiate advertising purchases.
• Implemented innovative Search Engine Marketing (SEM) campaigns with an annual budget of $180,000.
• Collaborated with client senior leadership to determine effective advertising campaigns to exceed monthly sales goals over 90% of the time.
• Developed advertising priorities and initiatives. Launched over 500 client radio and television spots.
• Contributed to eCommunications client marketing capabilities including website design, web advertising, social media sites, search engine optimization, website promotion, and web metrics.
• Maintained financial analyses for company and clients to determine projected cash flow and ROI.
• Consulted and analyzed integrated media and sales planning sessions with Ford, Chevrolet, Toyota, and many more franchises to determine effectiveness of advertising campaigns.
• Managed core team of 3 professionals ensuring increased productivity and successful project planning/execution.

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Career

Ecole supérieure de Commerce de Toulouse / ESC Toulouse

Marketing and Management in the European Union

Georgia State University - J. Mack Robinson College of Business

Master of Business Administration (MBA), Marketing

Georgia State University - J. Mack Robinson College of Business

Certificate of Specialization in Brand and Customer Management

Georgia State University

Bachelor of Arts (B.A.), Public Relations and Marketing