Content Editor + Social Media Manager
November 2013 — Present
Responsible for growth on all social media channels; coordinating cross-media messages through our social channels; concepting social media content that effectively engages followers and drives trial while maintaining brand tone of voice; managing the day to day functions of the social media agency of record.
Developing editorial standards and guidelines, creating and set editorial timeline and calendar, and establishing brand tone. Writing content, image selection and theme curation for the featured Featrued Helpouts selections on the homepage.