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Glennette Clark

Glennette Clark

Senior UX Designer

GEICO

I design creative ways to solve problems for people interested in ruling the world.

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Philadelphia University

MBA, Strategic Design

I learned the importance of desirability, viability, and feasibility to any product or service. More importantly, I learned how to create it.

Career medium 01

UXCamp DC & MobileUX Camp DC

Founder

• Led a team of volunteers to produce a successful events for the user experience community
• Managed all aspects of the relationship with sponsors, attendees, and venue management
• Utilized online marketing strategies and social media to promote the events including a email, Twitter, LinkedIn, and Google+

Career

Lazy Smart Consulting, LLC

Founder

• Abbreviated Client List
o American Institute of Architects/DC Chapter
o Incite International
o Design Symphony
o SOAR
o Sandler Training Institute
• Designed and implemented CMS with a revenue-generating job board and membership directory for local architects resulting in a 25% sales increase
• Collaborated with clients to create a web design and content strategy and online marketing strategies
• Created web reports and analyzed web data reports using Web Trends and Google Analytics

Career medium 03
Career
Career medium 01

Graduate School USA (Aquent)

CMS Manager

• Led a team of in-house and external developers and designers to implement Sitecore CMS
• Managed the UX design efforts by creating the wireframes, site maps, functional requirements, content analysis, and content migration plan
• Collaborated with executives to determine technical, functional and business requirements for the web site redesign and implementation of Sitecore CMS

Career

AARP

Web Content Producer (Contractor)

• Wrote headlines and promotional teasers for news and features articles appearing on aarp.org
• Coordinated with editors and photo editors to publish content to the AARP web site using a Adobe CQ5
• Optimized web pages to increase search engine findability by writing effective keywords and descriptions

Career medium 01
Career
Career medium 06

Community IT Innovators

Sr. Project Manager/Online Strategist

• Collaborated on web design and content strategy with clients to define requirements
• Applied Agile Scrum methodologies to complete web applications
• Managed a team of in-house designers and developers (one designer, four developers)
• Created project schedules, budgets, requirements documents, and statements of work

Career

National Wildlife Federation

Sr. Internet Producer and Designer

• Developed creative concepts for internal web site clients to support NWF initiatives such as the Adoption Center and Nature Find
• Built marketing-related web landing pages for Ranger Rick
• Managed concurrent updates and enhancements to the NWF site in its existing platform using ColdFusion and Convio
• Developed UI documents, information architecture diagrams, design briefs, design specs guidelines, and page flows
• Created reports and analyzed web data using Google Analytics and Adobe SiteCatalyst

Career medium 05
Career
Education medium 03

Philadelphia University

Master of Business Administration (M.B.A.), Strategic Design/Innovation

I learned the strategic value of design and its role in the desirability, viability, and feasibility to any product or service. More importantly, I learned how to make it work.

Education

Howard University

BA, Journalism-Print