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Glenna Bright

Glenna Bright

Customer Development Manager

Advantage Solutions: Sales, Marketing, Technology

Cincinnati Area, KY, us

Regional Supervisor for Adavantage Sales and Marrketing Work closely with client on sales projections/creating goals and targets of our sales reps. Travel throughout region-4 states (60% travel) Audits and work with REPS to improve their sales HR-Payroll, Leave of absence, reasonable accomodations, performance management ...


Advantage Solutions: Sales, Marketing, Technology

Customer Development Manager

Responsible for developing and growing sales volume through effective relationships with store operations personnel at the region and market level. Developing relationships with these higher level decision makers should have a positive impact on all assigned stores within a given region or market.
Achieving Results
• Meeting or exceeding POS to plan goals for assigned territory and markets
• Delivering a positive gap versus Non-DRT
• Growing POS for designated brands by selling incremental display locations, selling the execution of plan-o-gramed locations, executing initiatives as well as maintaining in stock conditions.

Consultative Selling
• Developing and leveraging relationships with key influence and decision makers in assigned stores, markets, and regions
• Delivering consistent market & region level contact as per designated brand standards
• Effectively gaining front end and main aisle presence of designated brands. This is accomplished in conjunction and alignment with store or market personnel so that the primary merchandising and stocking duties are done by store personnel. This collaborative relationship is developed on a mutual interest and business relationship

Developing Others
• Provides sales training and skill development of RSM’s in assigned geographies
• Utilizes preferred coaching style – coaching vs. telling, role playing, open ended questions
• Provides constructive feedback and development opportunities to RSM via coaching and CDM training recap forms
• Provides field perspective and feedback on SIF questions for my assigned territory

Massive debt, declining sales, shrinking customer base, cutthroat competition — it's a toxic recipe for retailers that has spelled doom for many and could send more household names into bankruptcy this year.


Advantage Sales & Marketing

District Retail Manager

Responsible for achieving and maintaining all Client and Customer standards by overseeing and directing activities of Retail Sales Representatives and Merchandisers within an assigned territory.
Works closely with Business Development Managers, Clients, Store Managers, and various retail personnel to ensure retail business objectives are met.

• Business Development: will work on the achievement of in-store retail excellence goals by building goodwill with the trade and Clients, timely new item retail placement, and ensure completion of all retail projects.

• Client Audits: will work on the achievement of Client goals and objectives by effectively managing and directing retail personnel, conducting store audits, and executing all retail projects.

• Will increase brand representation and effectiveness through establishing and maintaining trade and Client relationships and by conducting Client work with appointments.

• Sales and Merchandising: will maintain Client objectives by ensuring product(s) are fully stocked, correctly signed, properly faced, and set to schematics.

• New Items: will work on the achievement of business objectives through placement of new items in all authorized stores.

• Shelf Standards and Conditions: will authorize items to meet Client shelf schematic standards.

• Call Coverage; oversee call coverage through scheduling merchandisers and reviewing reports.

• Budget and Expense Control: Budgeting and expense control with the goal of coming in under budget and having excellent control of expenses.

• Administration/Reporting: will complete accurate and timely paperwork and reports, recaps, itineraries, timesheets, expense reports, etc

Direct Reports
- Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources