Close Close Preview

Your amazing online presence is right this way.

Create your profile
Capture who you are, what you do, and where you're going. All in one place.

Gabriela Laurino

Gabriela Laurino

Regional Account Executive

MediaCom

Ft. Lauderdale, FL

Media, Advertising, PR and Branding Consultant

Message
MENU ☰

MediaCom

Regional Account Executive

Career medium 01

Condor Blanco Internacional

Communications & Stategy Executive

• Helped rebranding the Corporate Identity and creation of the Brand Manual
• Developed positioning campaigns for internal market helping refresh the brand
• Managed communication strategies for SM platforms: Facebook & Twitter
• Member of the creation and management team of the Marketing Communication Plan for 2012-2016
• Created, implemented and oversaw communicational strategies for events of over 1000 people emphasizing the brand as costumer experience and a way of life

Career

Boston University Ad Lab

Account Executive

Served as a liaison between my Creative Team and our client, Space with a Soul.
Compiled weekly call and status reports, developed both the account background brief and the creative strategy.

Career medium 06
Career
Career medium 05

Dentsu London (currently: Mcgarry Bowen London)

Account Services / Production Intern

• Organized pre-production agendas to be presented at client meetings with Canon
• Successfully organized oversees delivery of camera equipment to the photographer for the Canon Sound Sculpture campaign. link to ad: http://adsoftheworld.com/media/print/canon_pixma_colour_sculptures_2
• Scouted talent for Campaigns: Canon Lenses and Green Tomato Cars Laser Murals
• Pitched new media initiatives for Nintendo Channel and East Coast Trains
• Collaborated in the planning and research of a new business pitch for Chivas Regal

Career

Boston University AdClub

Account Executive

• Oversee the agency’s effort on behalf of the client
• Responsible for ensuring the work produced: adheres to the client’s objectives, meets
deadlines, and achieves the agency’s quality standards
• Clients include: The Roosevelt Institute and the Boston University Haitian Cultural Association

Career medium 02
Career
Career medium 03

Cóndor Blanco Internacional

Communication Coordinator

• Responsible for the development and oversight of the marketing objectives and
strategies of the Miami branch
• Liaison between the event producer and creative team
• In charge of the monthly newsletter and maintaining the mailing lists

Career

Warner Music Group

Public Relations / Marketing Intern

• Evaluated the content of an upcoming album and recommended whether or not the
album required a parental advisory label
• Conducted market research and viral marketing initiatives
• Organized and arranged press kits to be sent out to radio and TV channels

Career medium 03
Career

Boston University

Bachelor of Science, Communication; Advertising and PR

Cum Laude

Miami Country Day School