August 2015 — Present
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Enthusiastic and goal-oriented professional with a detailed background in interactive design and project management. Over seven years of creative writing and strategic communications experience. CAREER ACCOMPLISHMENTS • Integrated producer on Cadillac digital content production, annual model year site refresh and site maint...
Led H&R Block production efforts for the 2015 tax season by producing the broadcast campaign for Retail and Digital product offering, supervising the digital development of online advertising and creating social content throughout the tax season.
Organized and coordinated H&R Block digital production efforts for the 2014 tax season. Including dynamic and conversation-optimized banner strategy with millions of impressions, as well as high impact home page take-overs, creative media partnerships and digital-exclusive content.
Lead interactive producer on Cadillac.com redesign and launch under the Global Master Divisional site platform for General Motors. Produced Cadillac digital content, annual model year site refresh and site maintenance projects from 2010-2013.
Various projects for clients: NBC Universal, General Mills, TheLadders and Fallon Worldwide.