July 2014 — Present
Scanbuy is the global leader in developing high-value mobile engagement solutions that drive new purchases, grow brand awareness and create stronger customer loyalty. Enterprises, agencies and organizations use the ScanLife Engagement Platform to generate, manage and measure intelligent, interactive campaigns for more effective customer engagements. Worldwide, millions of consumers use the ScanLife Mobile App to access information, enjoy entertainment and save money. Headquartered in New York City, Scanbuy operates in a variety of local offices throughout North America, Europe and Latin America. With the largest and oldest patent portfolio of any company in the industry, Scanbuy owns 19 patents globally and licenses more than 40 others.
Track global engagement for all Scanbuy mobile applications.
Manage mobile ad campaigns served to millions of app users.
Create powerful marketing collateral including client case studies, trend reports, and corporate overviews.
Lead email marketing efforts for the sales team.
Manage ScanLife social channels including the ScanLife Blog, Twitter, Facebook, Google+, LinkedIn, Pinterest, and YouTube.
Make updates to the corporate website and investors portal.
*Previously Marketing Intern