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Erica Lansman

Erica Lansman

Account Executive

IST Management Services

Account Executive at IST

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IST Management Services

Account Executive

• Regional Account Executive for New York and New Jersey territory
• Provide clients eDiscovery utilizing Relativity, litigation support, on-site facilities management, and innovative proprietary document management software
• Offer best practices, increased efficiencies, cost savings, and accountability for clients
• Manage and oversee recruiting, hiring, promotion, and termination of local associates in New York/New Jersey region
• Establish and develop relationships with key decision makers including CFO’s, COO’s, Managing Partners, Executive Directors, Human Resource Directors, and Facility Managers to drive sales in the New York and New Jersey markets
• Compose and execute multiple proposal presentations to prospects and respond to RFP's accordingly
• Exhibit excellent customer service and problem resolution with clients
• Develop strong and lasting relationships with numerous local clients and supply vendors

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Iowa State Daily

Senior Advertising Account Executive

• Account Executive on sales team responsible for over $1.2 million dollars in yearly ad sales
• Strategic account planning and consulting for over 100 retail and classified ad clients
• Conceptualize and sell advertising packages that increase client base, business presence, and sales
• Consistently meet and exceed monthly budgeted sales quotas from $10k to $25k per month
• Clients in various industries including: retail, beauty, health/fitness, restaurant, lifestyle, and finance
• Successfully launched and conceptualized ad campaigns for US Bank, CyRide, 1st National Bank, The City of Ames, Toyota Scion
• Collaborate with graphic designers and ad managers to create and launch advertising campaigns
• Awarded Employee of the Month January 2013

Career

The Fashion Show

Director PR & Marketing

• Lead and oversee members of public relations and marketing committee
• Manage and oversee all social media outlets and produce original content for The Fashion Show
• Secure local and regional media placements for all philanthropic endeavors and student designers
• Serve as key point person for media requests

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Trend Magazine

Editor

• Manage and oversee beauty & body editorial staff
• Produce, research, and edit all written content for Trend Magazine's print and online publications
• Use effective AP Style and create style guide for the publication
• Coordinate, style, and oversee photoshoots for feature stories

http://issuu.com/chspublications/docs/trend_fall-2013-highq
http://issuu.com/chspublications/docs/trend_fall-2013-highq/4

Career

PR Consulting

P&G Prestige PR

• Assistant at Dolce & Gabbana Passioneyes Duo Mascara Presentation with Pat McGrath
- facilitated set-up, display, and guest relations
• Research competitor information for quarterly competitive intelligence report
• Create quarterly status reports for SK-II, Gucci fragrance, Dolce & Gabbana cosmetics and fragrance
• Transcribe and edit live interviews for Gucci: Made to Measure launch
• Fulfill media requests and prepare gift mailings
• Assisted with SK-II preparation for Blue Jasmine movie premiere
• Organize editorial placements and credits
• Compile media kits

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Revival Magazine

Features Editor

• Manage and oversee editorial staff in which we produce, research, and edit all original written content for the magazine
• Compose writing style-guide for the magazine
• Use effective AP Style

Career

Full Picture

Public Relations and Management

• Assisted with pitching and securing press and media for the national Vitamin Water Uncapped Music Concert series in Dallas, New York, Portland, and Seattle
• Monitored and updated social media for Theodora & Callum brand
• Updated press lists utilizing Cision
• Assisted with guest relations at Rachel Roy Dress Salon Collection showing
• Compile daily clips from local, national, and regional media outlets for clients including:
- vitamin water: uncapped music series
- Victoria’s Secret and VS Pink
- Rachel Roy
- Modelinia.com
- Mr. C Beverly Hills
- Robert Rodriguez

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Miss Universe Organization

Miss Iowa Teen USA

• Represented the state of Iowa for the Miss Universe Organization for one year duration
• Advocate and spokesperson for Best Buddies, DARE, Girl Talk, and Project Sunshine
• National representative at Miss Teen USA pageant in Nassau, Bahamas that is co-owned by the Miss Universe Organization and Donald Trump

https://www.youtube.com/watch?v=yy-Smp0CbpY

Career

Bettendorf Community School District

Special Development Department

Iowa State University

Bachelor's Degree, Public Relations, Technical and Scientific Communication