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Emily Boyce

Emily Boyce

Student

Indiana University

Bloomington, IN

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Red Frog Events

Event Coordinator

• Negotiated venues for Great Urban Race Madison with local business owners, creating mutually beneficial settings that entertained participants and increased awareness for host businesses
• Supported customers with phone calls, e-mail communication, and live interactions, guiding them through confusion and advising them with technical problems in a friendly, genuine manner
• Identified relevant digital marketing sources to increase Warrior Dash awareness, creating new marketing strategies with sites such as Hulu.com and 8tracks.com
• Brainstormed effective keywords for each local event, using Google AdWords to optimize event participation
• Collaborated with a diverse team to successfully manage 3 on-site events hosting 39,500 participants

Career medium 05
Career
Career medium 02

Alpha Phi

Director of Social Recruitment

• Developed new social recruitment process after consulting findings from survey feedback about the current program in order to focus change efforts on weak areas
• Conceptualized and conveyed the Alpha Phi brand through a new promotional video created with the help of a professional film production team
• Led over 110 current members through the formal recruitment process, training them in appropriate guest relations, explaining recruitment goals, and giving frequent feedback to motivate the group

Career

Yellow Pages Group

Web Production Intern

• Managed production process of over 2000 promotional websites, using Excel and CustomerFirst database to compile status updates and expedite stages of production that were causing delays
• Advised supervisor with suggestions to improve efficiency of the transition from one database to the next
• Composed clear and creative advertising copy that was published in over 350 promotional websites

Career medium 06
Career
Career medium 06

Anthropologie

Sales Associate

• Persuaded customers to purchase merchandise and established strong sales rapport by effectively identifying their needs and utilizing product knowledge to increase sales
• Communicated with team members to satisfy all customer needs while maintaining complex store atmosphere by organizing and attractively presenting merchandise according to rigorous company standards

Career

Indiana University

Bachelor of Arts, English, Liberal Arts and Management, Minors: French, Psychology

Institute for the International Education of Students, La Sorbonne

Spring Semester Study Abroad, French Studies