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Elisa Palacios

Elisa Palacios

Marketing Strategy and Brand Development

Brand Strategist Consultant

Greater New York City Area

I am a passionate marketing leader with a unique blend of brand management, marketing strategy and business development experience with small and large organizations. I posses a strong combination of vision, creative strategy, execution know-how, collaboration and leadership balanced with analytical and financial mindset. I ...

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Brand Strategist Consultant

Marketing Strategy and Brand Development

•Develop and implement brand communication and strategy for food and beverage clients
•Work closely with sales managers and directors to identify long term distributor partners and build relationships in order to maximize local sales and long term growth
•Identify potential market segments, assess performance & propose means and resources (budgets, products, tools,) to achieve volumes/profitability targets
•Create the long term strategic plan and marketing budget for the category based on external and internal market analysis
•Manage and design the brand image for trade events such as product demonstration, classes, trade shows and/or cocktail parties
•Create and designed local sales and marketing tools such as catalogs, brochures, recipe books, new product or corporate presentations
•Develop a digital strategy to build brand awareness, recruit new customers and connect with food influencers