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Elena Pavloff

Elena Pavloff

VP, Group Director Communications Planning

Vizeum

New York, NY

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Vizeum

VP, Group Director Communications Planning

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Carat Canada

VP, Group Director Communications Planning

Oversee Communications Planning team for Carat Canada's P&G Business (Baby Care, Pet Care, Shave Care, Family Care, Scale). Manage and drive client relationship and connection with US Communication Planning Team.

Serve on the Carat Management Board which helps drive agency process, infrastructure, training and culture.

Serve on Aegis CSR team which helps drive volunteer and environmental efforts.

Career

Carat USA

VP, Communications Planning Director

Communications Planning for Charmin and Puffs. Oversee an integrated strategy team that has expertise across all media channels. Manage collaboration with partner agencies. Work with brand team management to develop communications planning strategies to drive their short and long term brand goals.

2011 Cannes Bronze Lion for Charmin Pre-Commercials.

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Career

Universal McCann

Associate Strategy Director

J3 MD&D/Pharmaceuticals Strategy Team

The Media Kitchen

Freelance

OMD

Freelance

O, The Oprah Magazine

Food Accounts Manager

Created cross-platform ideas with marketing team to further partnerships with advertisers. Achieved net revenue of $9.7 million, exceeding 2006 goal of $8.7 million.

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Career

Child Magazine

Account Manager

ZenithMedia

Communications Supervisor

Carat

Account Supervisor

Ogilvy & Mather

Senior Media Planner

McCann Ericson

Media Planner

Institute of Culinary Education

Management, Culinary Management

Wesleyan University

BA, Psychology