May 2013 — Present
CUSPData is a start-up that is poised to disrupt the market-research and public opinion polling industries! Our SaaS-based tool will monitor how people think, feel, act and believe in order to predict consumer behavior. CUSPData’s cloud based technology captures real time data via social media (Likes, Pins, Follows, Tags, Keywords, et al.) and mobile applications to predict themes and determine affinity for various media platforms. Our software will become the premiere tool for defining consumer insights and determining strategic paid media market engagement levels.