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Daniela Iorli

Daniela Iorli

Marketing Director

World Dance Movement

New York, NY

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IF YOU DON'T WAKE UP IN THE MORNING WITH A DREAM IN YOUR HEAD AND THE DESIRE TO IMPROVE YOUR LIFE AND YOURSELF, SORRY FOR LETTING YOU KNOW, BUT YOU'RE DEAD MY DEAR! (Self Quote) “Even if I knew that tomorrow the world would go to pieces, I would still plant my apple tree.” (Martin Luther King Jr.) "We are what we repeatedly do. Excellence, the...

World Dance Movement / Tezoro Productions

Director of Marketing

• Coordinated marketing related projects and initiatives
• Measured the effectiveness of marketing, advertising, and communications programs and strategies
• Attended trade conferences/events as vendor and relationship builder
• Launched and maintained Tezoro blog by writing and proof reading articles submitted by guest authors
• Managed Tezoro’s multiple social media accounts and strategically raised the amount of fans through viral initiatives and engagement
• Researched and created relationships with dance video distributors
• Researched and created relationships with media partners and potential event sponsors

Career medium 04
Career
Career medium 05

(Freelancer)

Tutor/Language Trainer/Translator

• Provided remedial academic instruction for high school and college students
• Taught Italian to foreign students
• Taught English to Italian students and professionals
• Freelance translator for students and professionals (general and technical subjects)

Career

FanBridge

Social Media Coordinator

Stand Up Songs

Viral Marketing Coordinator

Misnomer Dance Theater

Marketing Coordinator

Alvin Ailey American Dance Theater

International Marketing Coordinator

Italy-America Chamber of Commerce

Intern

Bad Boy Records

Marketing

World Dance Movement

Marketing Director

Tezoro Productions - LIVE at Broadway Dance Center

Marketing Director

FanBridge

Social Media Coordinator

Career medium 02

Stand Up Sound

Intern - Viral Marketing Coordinator

• Developed viral marketing for independent recording artist Riccardo Foresi including creating, updating and maintaining Facebook, Myspace, iLike and Imeem profiles
• Engaged, interacted and shared content with online fans through social networking sites
• Translated investor proposals and lyrics in Italian

Career

Misnomer Dance Theater (misnomer.org)

Intern - Marketing Coordinator

•Aided in the management of viral marketing on the Misnomer Dance Theater Myspace and Facebook pages
•Proposed layout and content implementations for Myspace page
•Researched and target Facebook groups interested and involved in projects about dance and technology
•Managed the Misnomer Dance Theater mail lists using email marketing software such as Constant Contacts and Mailchimp
•Utilized Photoshop to enhance images for company press kit
•Researched biographies of Fortune Brainstorm conference participants; and selected suitable persons to introduce the Misnomer Dance theater’s Audience Engagement Platform (AEP)
•Developed Wikipedia project for Misnomer Dance Theater and Chris Elam (company’s artistic director and choreographer)

Career medium 04
Career
Career medium 02

Alvin Ailey American Dance Theater

Intern - International Marketing coordinator

• Assisted in developing and implementing short and long-term international group sales initiatives designed to acquire and cultivate new customers in Italy, France, Spain, Brazil, UK
• Researched and developed international group sales database of 300 contacts segmented by country
• Created targeted E-blasts in Italian, French, Spanish, Portuguese, and English for the 2008 New York City Center Season
• Established and cultivated partnership with an Italian tour operator who served as representative for travel agencies, tour operators and other international clients
• Compiled survey results including detailed analysis to be used in long-term marketing strategy

Career

Italy-America Chamber of Commerce New York

Intern

• Helped in event planning and execution
• Performed market research and analysis assessing trade opportunities and proposals
• Assisted companies with import/export and customs issues
• Maintained relations with members of the Chamber of Commerce
• Aided companies in their trade developed goals

Career medium 02
Career
Career medium 05

Bad Boy Entertainment

Marketing intern

• Created marketing and public relations plans for Asian initiative for the US Asian market
• Supervised team that implemented the Asian program
• Researched Asian spending and tendencies
• Worked with external vendors to select marketing materials for special events and promotions
• Developed program budget and events calendar
• Translated Italian press articles for the company reference

Career

Liceo Scientifico Tullio Levi-Civita D. P. R

Roma Tre University

Modern Languages

European School of Economics

Marketing

University of Buckingham at the European School of Economics

Masters degree, Marketing

Università degli Studi di Roma Tre

Bachelor Degree, Languages and International Communication