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Crystal Su

Crystal Su

Product Developer


Product Development Coordinator at Lodis



Product Developer

• Managed private label and licensed accounts worth $5 million in annual sales. Accounts included: American Eagle Outfitters, Caribbean Joe, White House Black Market, Express, Lodis brand, Guess, bebe, Anthropologie, Urban Outfitters
• Oversaw product development and production process from design to order fulfillment, including sourcing, custom materials development, import costing, samples approvals, materials compliance, and quality control.
• Collaborated with Chinese factories and agents to ensure quality and accuracy of samples at all stages of development and production and on time delivery of orders.
• Negotiated prices with vendors to maximize profitability.
• Assessed vendor performance and directed allocation of development accordingly.

Career medium 04
Career medium 04

Anjali Kumar

Marketing and Design Assistant

• Conducted research to identify potential new accounts and established relationships with accounts throughout the Northeast.
• Created and distributed print and electronic marketing materials.
• Represented line at trunk shows, including selling, fitting, and event setup and teardown.
• Assisted in sample development and sourcing of fabric and trims for private label collection.


Verrieres & Sako


• Designed, fitted, and constructed costumes for Fly Away Productions’ aerial dance show “The Ballad of Polly Ann”; This production was nominated for an Izzie Award for Outstanding Achievement in Visual Design.
• Constructed, prepped, and inventoried samples for buyer trunk shows.
• Constructed and assisted in fitting bespoke gown for San Francisco gala season.
• Dressed models and prepped garments for AW09 photo shoot.
• Communicated with contract sewers to fulfill orders.

Career medium 05
Career medium 02

CalPERS, Corporate Governance Unit


• Developed new CalPERS Shareowner Forum website to educate the market on good governance practice and promote action in line with CalPERS’ priorities and Core Principles and improve usability, basing new content on current site statistics; The new site is under construction and due to be unveiled by year end.
• Analyzed companies on financial performance and corporate governance metrics for potential CalPERS Focus List engagement and provided recommendations and established goals for engagement.
• Composed white paper for CalPERS exploring reasons for insufficient approval of a CalPERS-backed shareowner proposal during the 2006-2007 proxy season in preparation for submission of similar proposals in the 2007-2008 proxy season; Provided recommendations to eliminate communications deficiencies and implement new strategies to support long-term success of CalPERS proxy action.


Dynalink Systems, Inc.

Legal Assistant

• Designed Dynalink Systems, Inc.’s first ever supply chain security consulting service, including crafting marketing and program materials, planning marketing strategy, and making direct sales.
• Designed and oversaw implementation of standard operating procedures, modifications to computer information systems, and customer education measures for Dynalink Systems, Inc. in response to new fee collections at the Ports of Los Angeles and Long Beach affecting 90% of Dynalink customers.
• Evaluated and improved Dynalink Systems, Inc. security systems to meet federal security standards; Prepared successful proposal for entry into Customs-Trade Partnership Against Terrorism (C-TPAT), the transport industry’s new gold standard for security.
• Managed compliance requirements for Dynalink Systems, Inc. to take advantage of NSA expanded contract privileges, the first major exemption to federally-mandated tariff filing requirements in over 20 years.

Career medium 06

College of Alameda

Certificate in Apparel Design and Merchandising, Fashion Design

University of California, Davis - Graduate School of Management

MBA, Marketing

Rice University

Bachelors, English and History