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Crystal Ogram

Crystal Ogram

Director, SEO

Reprise Media

Director, SEO at Reprise Media

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Reprise Media

Director, SEO

• Lead team of skilled SEOs to develop customized SEO solutions for clients to include technical SEO, social SEO, content creation and optimization, UX optimization, app optimization, integrated marketing campaign optimization, mobile optimization, market research, competitive analysis, SEM/SEO integration/landing page optimization, POV creation, and standardization
• US Search Awards Finalist three years in a row (2014, 2015, 2016)
• Clients include(d) Coca-Cola North America, Kia Motors America, GoPro
• Increased SEO investment by 40% YoY
• Improved organic visibility by 85%, visits by 35% and KPIs an average 24% from Feb 2014 to Dec 2015 (span of engagement on client)
• Partnered with Dev and UX team to re-launch JavaScript website to HTML, improving mobile KPIs by 185% and desktop KPIs by 95%
• Introduced biannual SEO training for Partner Agencies

Co.

SEO & Content Consultant

• Clients included Quiksilver, Roxy, DC Shoes, BabelSecure, SEF Electric, Adornia, Shared Sorrows
• Projects included website evaluation and optimization, website design, content strategy & creation, social media strategy, event organization, branding materials, market research management, CRM, competitive analysis, mobile strategy, link building, overarching marketing & advertising plans, education