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Corleen Heidgerken

Corleen Heidgerken


Barely Practical Fashion Blog


Strategic Direction and Leadership


Barely Practical Fashion Blog


Created a fashion blog with focus on style, fashion/shopping technology, and the Milwaukee fashion community.
-- Established social engagement on Twitter, Facebook, Pinterest and Instagram
-- Built relationships with Milwaukee fashion community to promote new designers and highlight shopping experiences.
-- Research e-commerce and shopping apps to help users experience better shopping online
-- Maintain self-hosted blog through WordPress. Write content, modify HTML and CSS for blog layouts.

Career medium 03
Career medium 03

Robert W. Baird

Application Development Manager

Responsible for leading project delivery and driving process change for the Private Wealth Management Division. I lead a group that consists of Software, Integration, Database, AS400, and Dynamics CRM capabilities.

-- Built team which included changing job descriptions to specialists instead of generalists, adding new capabilities and hiring new team members. Provided new capabilities such as system architecture and data services to business partners.
-- Created Women in IT networking group to foster collaborative culture across IT departments.
-- Influenced and collaborated with Project Services team to drive agile/lean project methodologies across project teams and create business partner buy-in.
-- Serve as an Agile coach for project teams


Transcendent, LLC

Application Development Manager

Consultant serving in roles from Product and Project Management to Development. Also responsible for managing development staff and SharePoint practice lead.

-- Product Manager for client’s website. Responsible for customer tools, presentation, and marketing materials. Created and implemented training plans for sales staff. Directed team of contractors and client's internal staff.

-- Built SharePoint practice which included creation of roadmap, team roles, and skill-sets needed to build Transcendent’s Microsoft SharePoint Practice. Marketed capabilities capabilities through creation of marketing materials for the web site, client presentations, creation of certification study group, and participation in local SharePoint user groups.

-- Maintained partnerships with vendors to foster collaboration on marketing and product resales.

-- Managed project budget, overall consulting dollars and resources, and develop strategic system plan for projects for Transportation client.

Career medium 04
Career medium 02



Started with Born Information Services who was later sold to Fujitsu who then sold the Milwaukee branch to Stratagem.

Worked as a consultant mentoring clients in new technologies as well as website development.


Artisan Partners

Application Integrator

Technical Product Manager for Trading and Settlement Applications.
Maintained and administored SQL Server 2000 databases
Created custom applications as necessary using C#, VB 6

Career medium 05
Career medium 03



Created VB6 Applications as needed to assist users with the conversion process to Merck-Medco as well as maintenance to the company website using asp and javascript



Lead Programmer/Analyst

Travel to client sites to support sales staff in setting up new client processes, analyzing client needs and assigning work to programmers, interface programming, training and mentoring new programmers.

Career medium 05

Ottawa University

Bachelors, Business Administration

MRA Institute of Management

Certificate, Principles of Management

Milwaukee Area Technical College

A.S., Microcomputer Specialist