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Christina Smith

Christina Smith

Panasonic Account Representative


Panasonic Account Representative at IAVI



Panasonic Account Representative

Brand Manager and Product Champion of Panasonic Professional AV Products. In house expert on Panasonic products and programs as well as sales representative for new Panasonic resellers.

Career medium 05
Career medium 05

CSm Reseller Services


As an active member in the IT reseller channel, I know there are a ton of backend programs and ways to bring margin back into the business. Who can keep track of them all? Subscribe to consultant services at CSm Reseller Services for a monthly review of your distribution purchases to find and claim backend funds that you may have left on the table!



Returns & Analysis Coordinator

Organization and planning of all backend functions and record keeping related to Power Wheels recall of 1997.

Ingram Micro

Vendor Licensing Specialist

Managed the Citrix Metaframe product line, including sales and forecasting, for VARs and enterprises.

VoIP Supply

Senior Product Manager

- Manage Current products: attributes, specs, pricing, images, and sales training.
- Onboard new products and brands.
- Create and execute sales contests and MBO goals.
- Create web content
- Manage VIR/GIR attainment
- Take ownership of MDF and Coop programs, tracking, and collection of funds

Career medium 05
Career medium 06

Stampede Presentation Products

Product Manager

Manufacturer liaison for all display and projector product lines such as Samsung, NEC, Sharp, Mitsubishi, Hitachi, Infocus, Optoma, and more.

Required tasks included stock purchasing and inventory, inventory audits, VIR attainment and goal planning, spiff planning and management, backend reporting, and sales support for assigned product lines.


Ingram Micro

Market Development Specialist

- Responsible for Driving goal attainment within my specified portfolio (Currently Samsung Electronics)
- Liaison between Ingram Sales and my portfolio vendor (Currently Samsung, past vendors include Panasonic, PowerDsine & Citrix)
- Primary transactional focus is datamining new opportunities, creating reseller relationships, growing reseller business, and gaining net new sales

Career medium 03
Career medium 02

Great Lakes Bureau

Client Services Coordinator

- Liaison between GE Capital Collections and Creditors GE was hired to collect for.
- Maintained the legal Vendor Relationship between such creditors as Citibank, The Associates, Capital One, etc.
- Responsible for monthly goal attainment and reporting receivables


Saint Bonaventure University

Master of Science, Business Leadership

State University of New York College at Buffalo

BA, Psychology

Mount Mercy Academy